1913 Cadillac Sales Brochure, "The Story of the Cadillac"
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The city of Detroit had just celebrated the bicentennial of its founding, by French explorer Antoine de la Mothe Cadillac in 1701, when Henry Leland formed his first automobile company in 1902. Perhaps it's no surprise, then, that Leland named it Cadillac Motor Car Company in the explorer's honor. Leland even adapted Monsieur Cadillac's coat of arms for his company's logo.
The city of Detroit had just celebrated the bicentennial of its founding, by French explorer Antoine de la Mothe Cadillac in 1701, when Henry Leland formed his first automobile company in 1902. Perhaps it's no surprise, then, that Leland named it Cadillac Motor Car Company in the explorer's honor. Leland even adapted Monsieur Cadillac's coat of arms for his company's logo.
Artifact
Trade catalog
Date Made
1913
Subject Date
1913
Creators
Collection Title
On Exhibit
By Request in the Benson Ford Research Center
Object ID
83.165.6
Credit
From the Collections of The Henry Ford. Gift of Charles Burkelman.
Material
Cardboard
Paper (Fiber product)
Color
Multicolored
Dimensions
Height: 10.25 in
Width: 6 in
Inscriptions
Handwritten in ink on front cover: Burkelman
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