Past Forward

Activating The Henry Ford Archive of Innovation

Monthly Archives: March 2014

Portrait of William Clay Ford, 1949 (Object ID: P.833.89050).

William Clay Ford, grandson of Henry Ford, was the longest standing Chairman of the Board of The Henry Ford. He held the position for 38 years from 1951-1989. Through his vision and leadership, the institution, founded in 1929 by his grandfather, began its transformative evolution to the premier American history destination that it is today.

Mr. Ford recognized the national significance of The Henry Ford, its unparalleled collections and educational importance and he was committed throughout his life to the ongoing health and vitality of the institution.

As the largest donor in the history of the institution, his generosity helped restore Greenfield Village and build new visitor experiences in Henry Ford Museum, most notably, "With Liberty and Justice for All" and "Driving America," the country’s most significant automotive exhibition. During his tenure as Chairman of our Board from 1951 to 1989, he influenced the addition of many visitor amenities and collecting initiatives including programs such as Old Car Festival, Motor Muster and Hallowe'en in Greenfield Village, the acquisitions of John F. Kennedy’s Limousine, Firestone Farm, the Allegheny and the DC3 and the building of Greenfield Village’s railroad to name just a few.

In recognition and honor of Mr. Ford’s many contributions, the museum hall was named the William Clay Ford Hall of American Innovation.

At the time of his passing, Mr. Ford was Chair Emeritus, serving The Henry Ford for a total of 63 years. In recent years, he visited the institution often and enjoyed touring the archives, the Village and museum exhibitions.

Recently, when recounting his memories of The Henry Ford, Mr. Ford simply said, “I was brought up with it.” He spoke fondly of roller skating and riding bicycles on the floor of Henry Ford Museum and spending time with his grandparents Henry and Clara Ford in Greenfield Village as a child.

We are deeply saddened by this loss and grateful for Mr. Ford’s lifelong dedication and commitment to The Henry Ford. He will be greatly missed.

We encourage you to take a moment and share your thoughts or memories honoring Mr. Ford’s legacy. Visit our online collections to see more images of Mr. Ford.

Dearborn, Michigan, 21st century, 20th century, William Clay Ford, philanthropy, in memoriam, Henry Ford Museum, Greenfield Village, Ford family

Last year I was invited to serve as a guest judge for the CASI Cup at the Detroit Autorama, the signature hot rod and custom car show that comes to Cobo Center every March. I’m happy to report that the Autorama team invited me back this year, but with a nice amendment – this time I got to give out an award created and sponsored by The Henry Ford.

The Henry Ford’s members and visitors know that our institution is dedicated to American innovation, a commitment reflected in our mission statement. Hot rods and custom cars were born of the time-honored American traits of ingenuity and individuality, and the Detroit Autorama showcases the finest examples of creatively modified automobiles. The Henry Ford’s Past Forward Award celebrates these traditions. Winning cars are those that best evoke the spirit of hot rodding and customization. These vehicles:

  • Combine traditional inspirations with modern innovations
  • Exhibit a highly skilled technique
  • Show a decided sense of whimsy
  • Capture the “anything goes” attitude behind the rodder’s and customizer’s craft
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With these criteria to guide me, I hit the show floor in search of potential winners. To be sure, there was no shortage of candidates. The show seems to get bigger each year, and more than 1,000 exhibits filled Cobo Center for 2014. While pre-war Fords, post-war Mercurys and late 1950s Chevrolets were all present in big numbers, I was struck by the number of more recent cars. Fieros, Camaros and Mustangs from the 1980s all appeared. It seems that rodders from my generation are drawing on the cars from our youth for inspiration, just as the Boomers have done for years. While I haven’t seen a chopped Plymouth Horizon yet, it seems there’s hope.

After a few trips around the floor, I settled on three possibilities. With only one award to give, though, I let the crowd help me make my final choice. While every car had its admirers, there was a steady stream of people drawn to “Orange Crush,” a 1969 Chevrolet Chevelle owned by Joseph Messina of Fair Haven, Michigan. The Chevy had presence – even beyond that electric orange paint. What really struck me in talking to Joe, though, was the pride he took in the small details. He boasted about the car’s stainless steel bolts, explaining that he spent 20 minutes grinding and polishing each one personally. The companion washers were all laser-cut to exacting specifications. It was the perfect blend of new technology and old fashioned craftsmanship that the Past Forward award is all about. Plus, I loved the double meaning in the name. Sure, the car’s color looked a lot like the soft drink, but it’s also clear that Joe had a deep “crush” on his car and was rightfully proud of his work. I hope he’s proud to be our 2014 Past Forward Award winner, too.

And so another great Autorama came to a close. It was a much-appreciated reminder that, despite all the bitter cold and snow this winter, it won’t be long before these cars come off of their mirrored platforms and start hitting the streets as cruising weather returns.

Matt Anderson is Curator of Transportation at The Henry Ford.

21st century, 2010s, Michigan, Detroit, cars, car shows, by Matt Anderson, Autorama

Edsel Ford commissioned Charles Hart, a New York-based architect affiliated with the Treadway Service Company to reproduce a group of late 18th- and early 19th-century houses for an addition to the Dearborn Inn. Dearborn-based landscape architect Marshall Johnson prepared this rendering. The aerial photograph shows the Inn from the southwest, one year before construction. Note the adjacent Ford Airport and the clock tower of Henry Ford Museum in the background. (Left: Object ID P833.63669E, THF107996; Right: Object ID 59.13.2)
This is the third of three blog entries on objects related to the Dearborn Inn in the collections of The Henry Ford. The first centered on a remarkable scrapbook documenting the original furnishings of the Inn, which opened in 1931. The second concerned Edsel Ford’s pivotal role in commissioning the Inn and hiring the L.G. Treadway Service Company to furnish and manage it.

By late 1935, Edsel Ford, in consultation with the L.G. Treadway Company of New York City, was hard at work on a plan to add additional accommodations. A promotional brochure published by Treadway sums up the need for expansion:

“The Inn eventually became so popular that additional guest rooms were necessary. As the architectural plan of the Inn would not, with good taste or economic soundness, allow an addition, it was decided, after a thorough survey of the problem, to build separate cottages, or houses, to accommodate travelers. To be in keeping with the traditional environment these should be, externally, exact replicas of houses famous in American history, and, inside, afford the same comfort as enjoyed by guests at the Inn. The scheme calls for several houses to be grouped harmoniously as a Colonial Village.”

The brochure goes on to state that the landscape was to be carefully arranged, “such as might have grown around the original houses.”

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A series of telegrams between A.J. Lepine, Edsel Ford’s secretary, and architect Charles Hart documents the design approval process.
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Landscape design proposals submitted to Edsel Ford for the “Colonial Village” at the Dearborn Inn.
Work on the “Colonial Village” progressed through the winter and spring of 1936. A series of landscape designs were submitted to Edsel Ford for his approval. In mid-March a meeting among Edsel Ford, architect Charles Hart, and landscape architect Marshall Johnson was held in Dearborn. Ultimately the designs, including swimming pools and a bath house, were scaled down to just five houses: the Barbara Fritchie House, from Frederick, Maryland, the Governor Oliver Wolcott House, from Litchfield, Connecticut, the Patrick Henry House, from Red Hill, Virginia, the Edgar Allan Poe House from the Bronx, New York, and the Walt Whitman Birthplace, from Huntington, Long Island, New York. Selection of these houses for a “Colonial Village” seems questionable when one considers that three of the famous individuals, Barbara Fritchie, Edgar Allan Poe and Walt Whitman, were active in the 19th century, long past the colonial period. Perhaps the selection of these figures relates to romantic perceptions of American history in the 1930s, combined with an interest in the broader “Colonial” past.

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The Treadway Company prepared promotional brochures on all of the “Colonial Homes” at the Dearborn Inn. Shown here are the Edgar Allan Poe House and the Walt Whitman Birthplace replicas.
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Charles Hart’s rendering of the Edgar Allan Poe House, right, and the Walt Whitman Birthplace, left.
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Correspondence between Charles Hart and A.J. Lepine, Edsel Ford’s secretary, suggesting purchase of the original Walt Whitman Birthplace for Greenfield Village.
A fascinating exchange between Charles Hart and A.J. Lepine, Edsel Ford’s secretary, in late April and early May, 1936, suggests that there was discussion between Edsel Ford and Hart about purchasing the original Walt Whitman Birthplace, located in Huntington, Long Island, New York, for Greenfield Village. The Birthplace was currently on the market for $30,000. Hart states that Edsel Ford asked him “. . .to hold up on this particular house until you had a chance to talk with your Father [sic] to determine whether he would be interested in the purchase of it for his Greenfield Village.” The response was that the house would not be “further considered, as it has been determined that the price is too high.” In this exchange, the bath house and pool were likely eliminated as well, because of the high cost.

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Bedroom in the Barbara Fritchie House, 1937 (Image THF102421).
Over the summer and fall of 1936 the five reproduction houses were completed at the rear of the Inn. The houses opened for guests in the spring of 1937. Interiors were filled with reproductions of 18th- and 19th-century furnishings, updated to the needs and comfort of the discriminating traveler of the 1930s: promotional brochures boasted that the houses were outfitted with radios, telephones, and private bathrooms in each suite.

The Treadway Company managed the Inn and the “Colonial Village” for just three more years, until 1939, when their contract expired. The Inn and the reproduction homes have endured and prospered over the decades. Today, visitors to Dearborn may experience these houses in much the same manner as guests in the 1930s. Fortunately for us, the Marriott Corporation, who manages the Village and Inn, have maintained the high standards set in the 1930s.

For more insights on the Inn and “Colonial Village”, take a look at Jennifer Czerwick Ganem’s Images of America: Dearborn Inn (Charleston, South Carolina: Arcadia Publishing, 2011).
Charles Sable is Curator of Decorative Arts at The Henry Ford.

20th century, 1930s, Michigan, hotels, furnishings, Ford family, Edsel Ford, Dearborn Inn, Dearborn, by Charles Sable

Visitors to The Henry Ford may have noticed that we have a very special guest in the Driving America exhibit: GT40 chassis number 1075, one of the world’s most celebrated race cars. The car has six race victories to its credit, but it is best known for winning the 24 Hours of Le Mans – twice. Race fans know that Le Mans is not only the most prestigious event in motorsport, but also among the most grueling. Cars and drivers are pushed to their limits, running hard on the difficult course for 24 non-stop hours. Simply finishing the race is a major accomplishment. Winning is the capstone in any car’s career. Winning twice, well, that’s nothing short of extraordinary.

Car 1075 has its roots in Ford Motor Company’s legendary fight to beat Ferrari in the 1960s. After avoiding motor racing for many years, Ford jumped in with both feet in the early 1960s. The company actually tried to purchase Ferrari in 1963. It was a shrewd idea – the acquisition would have given Ford instant prestige and a massive head start in its racing efforts. But it was not to be. The two companies could not come to agreeable terms and the negotiations ended. Unable to buy the Italian automaker, Ford decided to beat it.

Ford turned to Eric Broadley, of British-based Lola Cars, to jump-start its sports car racing effort. Broadley designed a car based on Lola’s own sophisticated 1963 GT car and powered by Ford’s Indy Car 289-cubic inch V-8. The resulting racer stood a mere forty inches off the ground – hence its name, the GT40. Results in the 1964 season weren’t particularly promising, and Ford turned to its big NASCAR 427 V-8 to power the GT40 Mark II. The bigger engine started winning races in 1965, and a Ford-sponsored Mark II took the checkered flag at Le Mans in 1966. As if to prove the victory wasn’t a fluke, Ford came back and won again with the Mark IV in 1967. The Mark IV, having been designed and built entirely in the U.S. and piloted by Californian Dan Gurney and Texan A.J. Foyt, gave the 1967 win the further distinction of being an all-American effort.

Ironically, Ford’s domination with the big 427 engine provided a break for the smaller 289. The big engines regularly pushed cars past 200 miles per hour on the Le Mans circuit and French officials, fearing a catastrophic accident on a track designed for slower speeds, imposed a 305-cubic inch limit for 1968. The Mark I’s 289 cubic inches suddenly didn’t seem too few. Ford ended its involvement at Le Mans after 1967, but other teams continued to field GT40s. JW Automotive Engineering dominated the next two racing seasons with Mark I cars, including chassis 1075.

Mexican Pedro Rodriguez and Belgian Lucien Bianchi drove 1075 to its first Le Mans win in 1968. It was an unusually cold and wet race (held in late September, rather than the usual June, due to political unrest), but the drivers – and the car – performed flawlessly and held the lead for 17 of the 24 hours. It was the third win in a row for a Ford car, but the first for the original Mark I design. Sadly, Rodriguez and Bianchi both died in separate racing accidents within three years of their Le Mans triumph.

Car 1075 came back to Le Mans in 1969, this time with Belgian Jacky Ickx and Brit Jackie Oliver at the wheel. Ickx started the race with a bold protest against the fabled “Le Mans start,” in which drivers stood across the track, ran to their cars and then drove off – buckling their harnesses as they sped along. Ickx took his time getting to his car and carefully strapped himself in before setting off. Tragically, Ickx’s point about the inherent danger was proved on the first lap: British driver John Woolfe was killed in an accident before he had a chance to buckle his harness. The fatal crash foreshadowed one of the most dramatic Le Mans races. Car 1075 traded the lead with a Porsche 908 constantly during the last 2½ hours. On the last lap, the Mark I crossed the finish line a mere 100 yards ahead of the Porsche – in a race of more than 3,100 miles. With that second win, car 1075 earned its place in history and cemented the GT40’s reputation as one of the most successful cars in motorsport.

Matt Anderson is Curator of Transportation at The Henry Ford

Ford GT40 #1075 on exhibit at Henry Ford Museum.

1968 Ford Mark I, Chassis Number 1075

  • Maker: Ford Motor Company, Dearborn, Michigan
  • Engine: Ford V-8 with Gurney-Weslake cylinder heads, overhead valves, 302 cubic inches
  • Transmission: 5-speed manual
  • Height: 40.5”
  • Width: 70”
  • Wheelbase: 95”
  • Overall length: 164.5”
  • Weight: 2186 pounds
  • Horsepower: 425 @ 6000 rpm
  • Pounds per horsepower: 5.1
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    Competition History: Winner of Le Mans 24-hour in 1968 and 1969. Winner of BOAC International 500 in 1968. Winner of Spa 1000-kilometer in 1968. Winner of Watkins Glen 6-hour in 1968. Winner of Sebring 12-hour in 1969.

    Europe, 1960s, 20th century, race cars, Le Mans, racing, Henry Ford Museum, Driving America, cars, by Matt Anderson

    "The Saturday Evening Post," June 20, 1903, featuring the first installment of "The Call of the Wild" (Object ID: 2014.0.5.1).

    In 1903, Jack London was a young writer still in the early stages of his career. He was 27 years old when he published The Call of the Wild, the story that was destined to become an American classic and earn him a place in the canon of American literature. Drawing upon London’s experiences in the Klondike Gold Rush, The Call of the Wild is the story of Buck, a dog who is kidnapped from his idyllic home in northern California and thrown into the harsh life of a sled dog in the cold wilderness of the Yukon.

    The Call of the Wild was first published in The Saturday Evening Post, a popular weekly magazine that featured a variety of content including articles on current events, editorials, illustrations, cartoons, poetry, and fiction. The magazine paid Jack London a sum of $750 for his story, the equivalent of almost $20,000 today. The Call of the Wild was published in five consecutive issues from June 20, 1903 to July 18, 1903. The first two of these issues are held in the collections of The Henry Ford, including the initial issue which features The Call of the Wild on the cover.

    cotw3The Saturday Evening Post had widespread circulation; in fact, even Clara Ford had a subscription. Several of The Henry Ford’s issues from around 1903 bear an address label for Mrs. H. Ford at 332 Hendrie Ave., the address of the Fords’ residence in Detroit at the time. Henry Ford founded Ford Motor Company on June 16, 1903, just four days before The Call of the Wild was first published. When the final installment of The Call of the Wild was published a month later, Ford Motor Company had just sold their first car for $850, as recorded in their first checkbook. Coincidentally, the base price of the Model A car was $750, the same amount that Jack London received from The Saturday Evening Post for his story. (Ford Motor Company’s first customer paid an extra $100 for a tonneau, or backseat compartment, bringing the total for the car to $850.) I imagine that Henry Ford was quite busy building his fledgling company and didn’t have much time for leisure reading. However, it is interesting to think that he or his wife Clara might have read The Call of the Wild when it was first published, especially at a time when both Henry Ford and Jack London were on the verge of success that would lead them to become icons in American industrial and literary history, respectively.

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    "The Saturday Evening Post," June 27, 1903, addressed to Mrs. H. Ford; although it is not featured on the cover, this issue includes the second installment of The Call of the Wild. (Object ID: 64.167.1.474).

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    Clara Ford, Henry Ford, by Linda Choo, books