Past Forward

Activating The Henry Ford Archive of Innovation

Posts Tagged ford motor company

As Digital Collections Initiative Manager at The Henry Ford, I’m often asked what my favorite artifact is. This is a pretty tough question to answer when I have about 25 million artifacts to choose from—and to be honest, my favorites change all the time. Of the 18,000 or so artifacts added in our digital collections thus far, though, one of the items on my short list would have to be the Monkey Bar.

The Monkey Bar was created by Patrick J. Culhane (or possibly Culinane/Cullinane—correspondence we have related to the artifact contains several variants on his name) in 1914–15, while he was a prisoner at the Massachusetts State Prison at Charlestown, where he’d been sent after a conviction of “larceny from a conveyance.” Culhane crafted an amazingly extensive diorama by hand, out of materials including peach pits and scraps of wood, fabric, metal, cellulose, and plastic—and all on a base measuring about 16” x 20”.

Monkeys playing pool, checkers, and cards, and generally enjoying themselves (THF49089)

Culhane intended the diorama to depict many of the worldly pitfalls that had put him and his fellow inmates on a path to prison. The Bar is chock full of monkeys engaged in all kinds of rambunctious activities—drinking alcohol, gluttonous eating, smoking (cigarettes, cigars, and opium), gambling and gaming in many forms (craps, roulette, checkers, shell game, and cards), playing music, monitoring the stock market via a ticker, and even paying off a policemonkey. Clearly some of the monkeys are ready to check into (or out of) the associated hotel, as they have their suitcases with them and keys and mail are visible behind the desk.

Checking into a monkey motel, and perhaps enjoying a cigar too (THF49107)

Perhaps surprisingly, monkey bars were created by other prisoners in the early part of the 20th century (another one was featured on Antiques Roadshow in 2007, for example), but the one in our collection is truly amazing in its tiny details, from the inlaid wood tables, to the cigar ash piling up wherever monkeys are smoking, to the see-no-evil, hear-no-evil, speak-no-evil monkey statuettes on top of the piano. Wherever you look in the great detail shots captured by our photographer, you see something new and striking.

Playing the stock market and eating what must be Chinese food--with chopsticks, of course (THF49090)

The story didn’t end with the creation of this amazing piece, though. Likely working through intermediaries at a Boston-area Ford Motor Company plant, Culhane managed to get the Monkey Bar to Henry Ford. In this time period, Ford was particularly known for hiring those who might not otherwise have an equal shot, including the disabled, the mentally ill, and former convicts. A hand-calligraphed note on the Monkey Bar’s glass case reads “Presented to Mr. Henry Ford / As a token of appreciation and esteem for his many benevolent and magnanimous acts toward, and keen interest in, prisoners / By A Prisoner.”

Monkey roulette (THF49105)

Ford became interested in Culhane, and may even have interceded for his release. In January 1916, Culhane was hired to work at the Ford Motor Company plant in Cambridge, Mass. Ford’s secretary continued to correspond with the Cambridge plant about Culhane, which seems to indicate an ongoing interest on Ford’s part.

Hanging out behind the piano smoking opium, while a waiter brings more drinks and some law-related graft appears to be going down nearby (THF49103)

Over the next 15 years or so, Culhane married, had children, and became owner of his own roofing company, seemingly having turned his life around from his earlier, criminal days. One can only assume Henry Ford, given his views on the rehabilitation of former convicts and his continuing interest in Culhane, would have been overjoyed at this change of fortune.

Nothing like a turkey dinner, carved tableside, with plenty of chilled drinks (THF49094)

Check out additional photos of the Monkey Bar, and the rest of our digital collections, online.

Ellice Engdahl heads up the collections digitization effort at The Henry Ford, so gets many opportunities per day to revise her list of favorite objects. Invaluable assistance with this post was provided by her colleagues Lisa Korzetz, Registrar, and Andy Stupperich, Associate Curator.

Massachusetts, 1910s, 20th century, making, Henry Ford, Ford workers, Ford Motor Company, by Ellice Engdahl

Earlier this summer we were honored to have some of NASCAR's greatest drivers paired with the drivers of tomorrow for a tour across our campus. Take a look at this video as Curator of Transportation Matt Anderson talks about their visits.

Michigan, Dearborn, 21st century, 2010s, racing, race cars, race car drivers, Henry Ford Museum, Ford Motor Company, Driven to Win, cars

On June 12, 2013, the fully restored 1897 Baldwin Locomotive, affectionately known by The Henry Ford employees, volunteers and frequent roundhouse guests as “Number 7,” went onto the Greenfield Village railroad tracks under its own power. The last time this engine had run under its own steam was 83 years earlier at the Ford Rouge Plant.

Baldwin No. 7 at the Roundhouse

Photo courtesy David Matt

Despite its almost regal dark green cab, Russian Iron jacketing and extensive gold and red hand painted trim, Number 7 did not initially live a pampered existence. Besides the 1910 “combination” accident that saw our locomotive buried under a caboose body from another train; its history is typical of many locomotives of that time when railroads were owned by investors that were only interested in squeezing out as much profit as possible. Bankruptcies of these railroads were common and diligent maintenance of equipment was not.

Unlike Number 7's counterparts it had a much brighter ending. This ending was created by Henry Ford and his acquisition of the Detroit, Toledo & Ironton Railway in 1920.

According to The Henry Ford's registrars file the construction of this 4-4-0 American class locomotive (Baldwin Order No. 15317) and tender was completed sometime in May of 1897. Delivery to its original owner, the Detroit and Lima Northern Railway, was most likely in early July of that year.

The company that manufactured the locomotive and tender was Baldwin Locomotive Works in Philadelphia. This massive facility that eventually covered 7 square blocks of the “Bush Hill” industrial district produced 501 locomotives that year. Baldwin was the world’s preeminent manufacturer of steam locomotives with 40 percent of what they manufactured being exported. Their customer base included railroads in France and Japan. In 1897 they employed 3,200 men with the vast assortment of special skills required to manufacture the giant locomotives with the precision required.

Baldwin had developed a manufacturing process that would allow them to build a locomotive from “order to delivery” in an astoundingly short eight weeks. They did not build a “standard” locomotive but instead treated each order as a new design with components designed and manufactured by combining common templates and processes to match the customer’s unique specifications.

The first three of the eight-week manufacturing process were used to create the drawings required for the ordered locomotive. During the following two weeks all the materials and outside sourced components or subassemblies were ordered. These purchased items represented about 50 percent of the total cost for the project. In the following two weeks the boiler shop would fabricate the boiler as the other Baldwin shops completed the castings, forgings, and required machining. The eighth week was used in the erection facility where all the components and subassemblies would be assembled into a complete and functioning locomotive. It would then go through a brief prove-out prior to delivery to the customer.

Baldwin 15317 went through this process and when assembled; the cab and tender were painted dark green with gold trim and the tender had Detroit & Lima Northern Railway in gold letters on both sides. When build number 15317 left the Baldwin factory it carried the D&LNR designation #7 on its number plate. Number 7 was a steam-powered coal burner that was designed and built to pull passenger cars. Besides the passenger cars its tender would carry up to seven tons of coal and the 3,350 gallons of water necessary for its operation.

The Detroit and Lima Northern Railway started its short-lived existence in Ohio sometime during 1896. Chase M. Haskell, Ohio attorney and prominent Democrat, along with other promoters began selling bonds to create a new railway called the Lima Northern. It would haul freight and passengers from Lima, through Ohio and into southern Michigan. Shortly after, plans were made to extend the railway to Detroit and Columbus with the name being changed to the Detroit & Lima Northern Railroad. Within a few months the contractors for the extended rail lines took legal action because they had not received any money. In 1898 the railroad was placed in receivership. Haskell moved on to Oklahoma and in 1907 become its first governor.

The D & LNR operated under receivership until 1901 when it was purchased by New York banker Frederick J. Lisman and the name was changed to the Detroit Southern Railway Company. The banker was an authority on railroad finances and had been prominent in that field for years. As was typical at the time of Lisman’s ownership, he was involved in numerous acquisitions and mergers to extend the systems routes and profits. All went well until a bad economy in 1904 once again forced the railroad into receivership. Following a sale in 1905 the company became the Detroit Toledo & Ironton Railroad. The new DT&I name would continue to exist under various owners until December 1983 when the railroad was assimilated into the Grand Trunk Western Railroad and the DT&I identity disappeared.

The DT&I went into receivership in 1908: elements of the business were sold off but the company continued to operate. In 1914 the company was reorganized and some of the elements that had been sold off were reacquired. The next few years would see a number of significant improvements as heavier railing were installed, buildings were improved and many trestles rebuilt.

As a part of these improvements; the locomotives and other rolling stock (freight cars, tank cars & etc.) that had been very poorly maintained during all the financial trauma, were given some much-needed attention. This effort did not last; in 1918, in order to better support the war effort (WW I), the federal government took over control of the nations railroads. This control was in place until March of 1920. During those years, rail traffic significantly increased with war production goods and much-needed maintenance of the rolling stock was absolutely minimized. DT&I equipment seemed to suffer more than others and according to Scott D. Trostel in his book; Henry Ford: When I Ran the Railroads “the fleet was described in such poor state of repair with drive rods and cross heads that pounded so badly they could be heard for miles.” One of the results of this was that our Number 7 was barely operable in 1920.

In June of 1920 the ownership of the DT&I Railroad was transferred to the Ford Motor Company where Henry would transform it into one of the best managed and financially successful railroads in the country.

Ford’s reason for the purchase of the DT&I was to extend its terminating point of Flat Rock to Dearborn and use it to help supply his new sprawling complex, the Rouge Plant. This ultimately supported Henry’s vision to have a manufacturing facility where coal, iron ore, rubber and all raw materials required to construct an automobile, would come in one end of the Rouge and a completed vehicle would roll out the other end. To accomplish this, the rolling stock (80 locomotives, 2,800 freight and 24 passenger cars) would have to be completely rebuilt to Fords impressive standards. A new building was constructed (the Fordson Shop) at the Rouge to facilitate the rebuild and maintenance of the new acquisition. The facility was opened in 1921 with a staff that eventually reached 475 men with the first locomotive to undergo a Ford transformation being DT&I engine Number 7. It was completely stripped down and inspected. Anything that needed it was replaced. Aesthetics were also a part of the transformation; drive rods were draw filed and polished, exposed iron pipes were replaced with bright copper, new boiler jackets were finished in a lacquered Russian Iron and the outside of the metal tires were painted white.

Henry Ford stands at the Tender of DT&I Number 7 Locomotive.

When the rebuild was completed “Number 7” was put into service at the disposal of Henry Ford who had assumed the roll of DT&I president. It was frequently used to take Henry to various points along the line to attend meetings or visit with friends such as Thomas Edison or Harvey Firestone. Some of these trips would include his private rail car the “Fairlane” as part of the “consist” (listing of locomotive and attached cars). According to staff and others along the route, Henry could be seen in the cab during some of these trips. Some who witnessed these trips said Henry could occasionally be seen setting in the engineer’s seat with his engineer Harry Cochran a step away.

Ford owned the railroad until June of 1929 when he became irritated with the intervention of the Interstate Commerce Commissions over shipping rates and other issues. The DT&I was sold to the Pennsylvania Railroad for $36 million. Besides the profits and rate advantage enjoyed during the Ford ownership he turned his initial $5 million purchase price and approximately $8 million of improvements into an impressive $23 million profit.

DT&I Locomotive #7 was on display in the Henry Ford Museum until late in 1985.

Number 7 was not a part of this sale. Sometime in 1930 it underwent a restoration at the Ford Rouge’s Fordson Shops and was donated to the Edison Institute (now The Henry Ford) and put on display in the Henry Ford Museum. It remained in the museum until 1985 when it was moved to our train shed (now the Antique Vehicles Garage).

Number 7 remained untouched in the train shed until 1997 when the train staff began a preliminary investigation to see if it was practical to attempt to make the locomotive operational. The jacketing was taken off, the asbestos insulation was removed and metallurgical tests were done to asses the boilers condition.

The 1930 restoration at the Fordson shops was originally thought to have been a complete mechanical and cosmetic upgrading. A later examination revealed that the 1930 restoration was primarily cosmetic but some other elements of that restoration would lead to some real surprises during the recent one.

If Number 7 was ever to run again many parts of its now 80-plus-year-old boiler would have to be replaced and this would require complete disassembly of the locomotive. The new sections of the boiler that would have to be fabricated and installed were the boiler floor, rear tube sheet (boiler end), firebox door sheet, and all of the boilers heat tubes. These are all large parts that must be formed from heavy gauge steel sheet or tubing. The only parts that could be purchased from an outside supplier were the 167 heavy walled heat tubes. All other parts would be fabricated here and an attempt would be made to produce them with the same processes that would have been used in roundhouses of that period. To fabricate these parts and install them would require hundreds of man hours. Even the hammers that would be used for forming the heavy metal would have to be fabricated here.

There were some additional issues that needed to be dealt with before the locomotive could be placed in service. The most labor-intensive was that the frame of Number 7s tender was made of wood and had deteriorated to the point where it would not be able to handle day to day service at the Village. The only viable solution was to fabricate an all new metal frame. The second issue was that: in order for the much longer Baldwin to navigate the tight turns of the Village’s 2.5 mile railroad, modifications to the front truck and drive wheels would have to be made. These changes included making swing links for the front truck and additional thrust clearance was provided by machining the drive axles.

Don LaCombe is Supervisor of the Transportation and Crafts Program at The Henry Ford.

References
Henry Ford: When I Ran the Railroads (Scott D. Trostel)
The Baldwin Locomotive Works 1831 – 1915 (John K. Brown)
DT&I The Railroad That Went No Place (William C. Pletz - The Inside Track 1979)
The Sad Romance of the Detroit, Toledo and Ironton Railway Age, July 1920
THF Object Report # 30.235.2
Registrars File Acc. 30.235.2
Curators File Acc. 30.235.2

Additional Readings:

collections care, #Behind The Scenes @ The Henry Ford, Ford Motor Company, Greenfield Village, Henry Ford, by Don LaCombe, trains, railroads

Visitors to Henry Ford Museum can often be found gathering under the Douglas Auto Theatre “Driving America” sign for photo opportunities and to marvel at the larger-than-life artifact. But recently visitors and racing fans gathered by the sign to honor Henry Ford as a racing innovator.

In honor of what would have been Henry’s 150th birthday on July 30, 2013, Ford brands Motorcraft/Quick Lane and Ford Racing honored his legacy with a special paint scheme in the Brickyard 400 at Indianapolis Motor Speedway July 26-28, 2013 race, with Wood Brothers Racing and driver Trevor Bayne.

Henry Ford and Spider Huff with the Sweepstakes Racer on a Detroit, Michigan Street, 1901 (Object ID: P.188.10038).

The car’s paint scheme features an iconic Henry photo – posed on top of the Sweepstakes with Spider Huff riding on the sideboard, the car that would take him to victory in 1901 at a race track in Grosse Pointe, Mich.

1901 Ford "Sweepstakes" Race Car (Object ID: 00.136.123).

Why was that race so important? To be honest, it was important because Henry already had one business flop on his hands, the Detroit Automobile Company. His win with the Sweepstakes against opponent Alexander Winton not only netted him the $1,000 prize but the investors needed to start Ford Motor Company.

Edsel Ford II

As Henry’s great-grandson, and special guest that morning, Edsel B. Ford II pointed out, if Henry hadn’t won that race, Ford Motor Company might not be here today to celebrate the innovator.

The Wood Brothers and Trevor Bayne.

In addition to Edsel, the Wood Brothers and driver Trevor Bayne were on hand to unveil the special car in Henry Ford Museum that morning, sharing some of their appreciation for Henry and his body of work.

2011 Ford Fusion Stock Car, Driven by Trevor Bayne, on Loan from Wood Brothers Racing (Object ID: IL.241.1).

While all of the morning’s guests were more than familiar with the collections of The Henry Ford, Trevor and the Wood Brothers are especially familiar and proud as their No. 21 2011 Ford Fusion Stock Car is in our Car Court, currently on loan to us. As Trevor pointed out his former car to the audience, while showing off his tuxedo-themed racing suit for the Brickyard race, he commented, “It’s pretty cool that they’re still celebrating his (Henry) birthday 150 years later!”

We like to think it’s pretty cool, too. Here’s to 150 years of celebrating our founder, Henry Ford, both on AND off the race track.

Michigan, Indiana, 20th century, 1900s, 21st century, 2010s, racing, race cars, race car drivers, Indy 500, Henry Ford Museum, Henry Ford, Ford Motor Company, events, Driven to Win

Some of you may have heard of or even visited the Ford Rotunda when it was here in Dearborn. But you may not know its true history.

It began when Henry Ford wanted his company to be featured in a show-stopping building at the 1934 Chicago Century of Progress Exposition. So he turned to his favorite architect, Albert Kahn—designer of the Highland Park Plant, the Rouge Plant, and the Dearborn Inn. Kahn was noted for his functional yet elegant architectural designs in Detroit and on the University of Michigan campus in Ann Arbor. He characteristically did not hone to one particular architecture style, but chose a style that best suited each building’s function.

Sketch of the Ford Exhibition Building for the Century of Progress Exposition, 1933-1934

For the Ford Exposition building in Chicago, Kahn broke completely from architectural styles and chose to symbolize Ford’s industrial might through an imposing cylindrical building whose outer walls simulated a graduated cluster of internally-meshed gears. The building was immense, rising 12 stories. Nine thousand floodlights, hidden around the circular exterior, bathed the building in a rainbow of colors. A torchlight effect emanated from the center of the building, sending a beam of light into the sky that, on a clear night, could be seen for 20 miles.

Noted industrial designer Walter Dorwin Teague designed the interior of the Ford Exposition building—both within the gear-shaped cylindrical building and in the two wings that projected from each side. Teague’s streamlined designs brought drama and coherence to the building’s space and exhibits.

The “Out of the Earth” exhibit featured various natural materials that went into making Ford V-8’s, shown through a cutaway at top.

The Ford building became the attraction of the 1934 Century of Progress Exposition, revitalizing flagging attendance during the second year of the fair.

Chicago’s Century of Progress Exposition closed its doors at the end of 1934. But Ford Motor Company decided to bring the central gear-shaped structure back to Dearborn. There it lived out its second life as the Ford Rotunda.

Ford Rotunda Construction Site, 1935

Where to locate the new Rotunda building? There was actually some thought of reconstructing it in Greenfield Village, but it found a comfortable home across from the Ford Administration Building. There, it served as the reception center for Ford’s highly visited Rouge Plant.

Postcard, "Ford Rotunda, Administration Building and the River Rouge Plant, Dearborn, Michigan," 1937

Albert Kahn supervised the reconstruction, suggesting that the original sheet rock walls—intended for temporary use—be replaced by stronger and supposedly fire-resistant limestone. Noted landscape architect Jens Jensen—another of Henry Ford’s favorites—supervised the landscaping around the building.

On the Rotunda’s opening day, May 14, 1936, 27,000 people visited the exhibits there. It would remain one of the top industrial attractions in the country for the next quarter century.

New Ford Cars for 1940 Displayed in Ford Rotunda, Dearborn, Michigan, 1939 (http://bit.ly/1axUGrU)

Courtyard inside Ford Rotunda Building, Dearborn, Michigan, 1937 (http://bit.ly/130S40k)

The Ford Rotunda began its third life in 1952, when Ford Motor Company executives decided that the now-outdated building and its exhibits needed a complete renovation.

Brochure, "The Ford Rotunda, Fifty Years Forward on the American Road" 1953 (http://bit.ly/14nWeou)

A significant addition was the new roof designed by Buckminster Fuller. The inner court, now put to more extensive and varied uses, needed a roof. But the building, originally designed to be open-air, would not support the weight of a conventional roof. Fuller’s geodesic dome design seemed to perfectly solve the problem, promising to be both durable and extra-lightweight.

Ford Rotunda with Newly Added Dome, Dearborn, Michigan, circa 1953 (http://bit.ly/13qAOFb)

Workers Assembling the Geodesic Dome Roof on Ford Rotunda Building, Dearborn, Michigan, 1954 (http://bit.ly/114UFJd)

On June 16, 1953, the Ford Rotunda re-opened to the public. Between 1953 and 1962, it became one of the Midwest’s principal tourist attractions, annually drawing more than one-and-a-half million visitors. Ford took advantage of the Rotunda’s popularity to call attention to new car models. But its biggest draw was the annual “Christmas Fantasy.”

Ford Falcon Automobile and Christmas Tree Inside the Ford Rotunda Building, Dearborn, Michigan, 1959

Sadly, the Ford Rotunda burned down on November 9, 1962, while the building was being prepped for the annual Christmas show. A waterproof sealer that was to be sprayed on the geodesic dome panels caught on fire. The company decided not to rebuild. Today, only Rotunda Drive in Dearborn serves as a reminder of this once-iconic and unique building.

Fire at the Ford Rotunda Building, Dearborn, Michigan, 1962

Donna R. Braden, Curator of Public Life, learned all about the Ford Rotunda when she put together the “Ford at the Fair” cases outside the “Designing Tomorrow” exhibition in Henry Ford Museum.

design, Michigan, Ford Motor Company, world's fairs, by Donna R. Braden, Henry Ford, Dearborn

Henry Ford 150 year chrome sealAs we digitize the collections of The Henry Ford, we try to find and tell complete stories—for example, we don’t just digitize the race car, but also trophies it won, and photos from some of its most famous races. Because of our broad collecting approach and the resultant depth of our collections, we uncover these stories all the time.

Sometimes fate and/or current events help us out. Though The Henry Ford is an independent institution, we do maintain a warm relationship with Ford Motor Company and often work together on projects. Recently we discovered a series of items in our collection that played a big role in Ford Motor Company’s history, both nearly 90 years ago and again just six years ago.

The items include a number of paintings, magazine advertisement proofs created from those (and other) paintings, and correspondence that formed an impressive ad campaign. The campaign itself consisted of 16 ads that ran in the Saturday Evening Post and other magazines in 1924 and 1925. The ads, two-page spreads that contained both visually arresting artwork and a significant amount of text, explained the backstory of the Ford company at a time when, as Marc Greuther, Chief Curator and Curator of Industry and Design at The Henry Ford, states, the company was at “a certain kind of pinnacle” with their signature product, the Model T, but “the product is slipping.”

1924 Ford Motor Company Institutional Message Advertising Campaign, "Opening the Highways to All Mankind"

As fascinating as it is, this ad campaign might have disappeared into relative obscurity if it hadn’t been rediscovered by Ford Motor Company’s new President and CEO, Alan Mulally, in 2007. In a recent interview with Fast Company, Mulally said, “I was looking for a compelling vision, a comprehensive statement to deliver that strategy.” This ad campaign from the previous century provided just the fundamental sense of purpose that Mulally was after, and allowed him to create a new strategic vision that was embraced across Ford Motor Company.

Blast Furnace, 1924

As we discussed this backstory with Ford Motor Company, both organizations were extremely interested in highlighting the ad campaign. Marc Greuther conducted a one-on-one interview with Alan Mulally about the impact the earlier campaign had on today’s Ford Motor Company (you can view clips from that interview here and here). As discussions continued between our institutions, the Ford Motor Company Fund generously provided a grant to conserve and reframe some of the materials, as well as create videos covering the conservation process and interviews. We made plans to highlight some of the newly conserved paintings within our Driving America exhibit. The new exhibit was officially unveiled on June 24, with Alan Mulally and other luminaries (including Apple co-founder Steve Wozniak, who checked in at the Museum on Foursquare) in attendance.

The new and improved marketing section of our Driving America exhibit.

The interactive kiosk within this section of the exhibit was updated to include new video clips featuring Marc Greuther’s interview with Alan Mulally, as well as additional analysis of the campaign by Marc. It also now features an electronic collections set containing all of the paintings, ad proofs, and correspondence connected to the campaign, as well as other related materials.

1924 Ford Motor Company Institutional Message Advertising Campaign, "From Source to Service"

In case you’ve ever wondered what it takes to pull this kind of historical story together, in both physical and digital formats, here are some of the groups that played a role:

  • Archivists from The Henry Ford combed the stacks, locating the ads and other materials related to the campaign
  • Registrars, archivists, and curators from The Henry Ford researched all of the materials as well as the backstory
  • Ford Motor Company provided access to Alan Mulally, Dean Weber (Manager of the Ford Archives), and other key corporate resources, both for interviews and project planning
  • The Ford Motor Company Fund provided a grant which underwrote conservation and reframing of some of the materials, as well as creation of videos covering the conservation process and interviews
  • Conservators, both at The Henry Ford and outside the institution, examined and conserved the artifacts
  • Curators at The Henry Ford planned the story, materials, and text for the new exhibit
  • Photographers and imaging specialists from The Henry Ford photographed and scanned of all the material
  • Digitization staff at The Henry Ford made sure all artifacts related to the campaign appeared online and on the interactive kiosk within this exhibit section
  • Museum and exhibits staff at The Henry Ford worked with contractors to update the Driving America exhibit with the new material
  • Events staff at The Henry Ford worked with Ford Motor Company to ensure the official unveiling went without a hitch
  • Ford Motor Company created a website to share photos, videos, and a press release relating to this project
  • And it continues to build… Staff at The Henry Ford have already fielded one loan request for some of the paintings and advertisements not used in Driving America (you can see them through October 2013 in the Michigan Modern exhibition at Cranbrook Art Museum in Bloomfield Hills, Mich.)
  • It certainly took a lot of time, effort, and funding to put this all together, but we hope you’ll agree that the resulting exhibit in Driving America within the Museum—as well as the digital assets, available to anyone around the world—are worth it. Let us know what you think.

    Ellice Engdahl, Digital Collections & Content Manager at The Henry Ford, is always trying to integrate the physical and the digital.

    correspondence, art, paintings, 21st century, 20th century, technology, research, Henry Ford Museum, Ford Motor Company, Driving America, digitization, by Ellice Engdahl, advertising, #Behind The Scenes @ The Henry Ford

    This year we're proud to celebrate what would have been the 150th birthday of our institute's founder, Henry Ford. Throughout the year we'll be sharing content and stories here on The Henry Ford's blog about one of America's greatest innovators.

    Henry Ford 150 Years Chrome SealAt The Henry Ford, we often think and talk about Henry Ford, our institution’s founder. This is particularly true this year, which marks 150 years since Henry Ford was born. To commemorate this major milestone, we wanted to tackle a digitization project in Henry’s honor.

    When it comes to our Henry Ford–related collections, the problem is narrowing down our vast holdings on all of Henry’s interests, activities, and businesses. A team of curators and educators from The Henry Ford had a series of meetings and discussions earlier this year, and came up with 17 topics that represent major themes in Henry’s life. After that, they made selections from our collections that best represent each of those themes. Their selections have now been digitized and are up on our collections website for anyone to browse.

    The thing most identified with Henry Ford is the Model T, a car introduced in 1908 that was reasonably priced, reliable, and effective on the bad roads of the day. Three sets of collections items help tell this story. On the Way to the Model T shares some artifacts that show how Henry’s career progressed, such as the 1896 Quadricycle, the first car Henry ever built, and a 1901 photograph showing the race (featured above) that helped Henry gain notoriety and financial backing for his auto ventures. The Model T set shows a few of the Model T’s in the collections of the Henry Ford, including an early 1909 version, and also shows how quickly the Model T was assimilated into all aspects of daily life, from rural families to ingenious work applications. Post-Model T covers many of Henry’s business activities following the Model T, including the introduction of the V-8 engine and war production at Willow Run.

    There was more to Henry Ford and Ford Motor Company than the Model T. A set represents the Assembly Line, from early inspirations for the idea (such as this slaughterhouse line) through many gradual refinements to the system, and another tackles the related $5 Day, which Ford implemented to win over critics of the assembly line system, like this outraged wife of a line worker. Two sets cover some of Ford’s non-automobile output: Tractors, including this experimental model from 1907 and the first production model of the popular Fordson tractor from a decade later; and Aviation, from the Ford Tri-Motor to the radio beacon.

    Fordson Tractor, 1917, Used by Luther Burbank

    One thing that makes Henry Ford such a fascinating figure 150 years after his birth was his wide breadth of interests, many of which tied back to his business activities. A set explores Henry’s interest in Soybeans, from an extremely dramatic presentation of the strength of soy plastics to photos of his working Soybean Laboratory in Greenfield Village (which still stands, now displaying agricultural artifacts). Another set discusses participation by Henry and the Ford Motor Company in various World’s Fairs, from the massive edifices erected to the exhibits inside.

    Henry Ford Hitting Soybean Plastic Trunk with an Axe, 1940

    A set on Village Industries, Henry Ford’s vision for small factories set in rural locations, shows the geographic coverage of these plants and also covers individual plants such as Nankin Mills. Another of Henry’s lifelong interests was social engineering, as demonstrated by the Sociological Department he established at Ford Motor Company. This is a story also covered on our website; the collections set we’ve created supplements the story with some of the statistics Ford collected on its employees and photographs taken during visits to employee homes.

    Undesirable Home Surroundings Found on First Investigation, Ford Sociological Department, 1914-1915

    Some of the sets give you a deeper glimpse into Henry’s life. A set covering his Youth demonstrates that from an early age Henry showed a fascination with both the mechanical and the natural world. His love of nature would persist and can later be seen in his frequent camping trips; a set on the Vagabonds, as he and his comrades called themselves, covers both stereotypical camping activities and objects that might lead one to suspect the Vagabonds were not exactly roughing it, like a photo of their extensive entourage.

    Pocket Watch, 1850-1875 (Repaired by Young Henry Ford)

    Not everything Henry did was a success. A set on his Failures covers some of the areas where Henry struggled, such as the Detroit Automobile Company and the Ford X-8 engine. Conversely, if you want to know where Henry got inspiration, check out some of his Heroes, from his mother to William Holmes McGuffey to Thomas Edison. To see Henry’s likeness captured at various seminal points in his life, from his teenage years through his final decade, check out our set of Portraits.

    Portrait of Mary Litogot Ford, circa 1865

    Finally, no review of our Henry Ford collections would be complete if we didn’t talk about ourselves just a bit. You can get a concise story of the founding of The Henry Ford, aka the Edison Institute, on our website, but we have now created a set of collections items related to the Founding of the Edison Institute as well. From the construction of the Museum building to our cornerstone, inscribed by Thomas Edison himself, these artifacts will give you a glimpse into the early days of The Henry Ford.

    Cornerstone of Edison Institute Signed by Thomas A. Edison, Sept. 27, 1928

    Check out all our Henry Ford collections sets via the list below and let us know what you think!

    Henry Ford: On the Way to the Model T
    Henry Ford: Model T
    Henry Ford: Post-Model T
    Henry Ford: Assembly Line
    Henry Ford: $5 Day
    Henry Ford: Tractors
    Henry Ford: Aviation
    Henry Ford: Soybeans
    Henry Ford: World's Fair
    Henry Ford: Village Industries
    Henry Ford: Sociological Department
    Henry Ford: Youth
    Henry Ford: Vagabonds
    Henry Ford: Henry Ford's Failures
    Henry Ford: Heroes
    Henry Ford: Portraits
    Henry Ford: Founding of the Edison Institute

    Ellice Engdahl, Digital Collections & Content Manager at The Henry Ford, wishes Henry a happy 150th and thanks him kindly for founding this amazing collection.

    Vagabonds, Ford Motor Company, educational resources, Model Ts, by Ellice Engdahl, digitization, Henry Ford

    Donna Braden, Curator of Public Life, had the pleasure of delving into our vast collections to develop the “Ford at the Fair” display, our complement to the traveling exhibition “Designing Tomorrow” that is currently in Henry Ford Museum. Take a trip back in time with her in today's blog post as we head to to the fair.

    Welcome to the Ford Building at Chicago’s Century of Progress Exposition here in the year 1934! We hope that our exhibits will inform and inspire you, along with the millions of other visitors we expect to attend the fair and see our exhibits this year. Henry Ford has a passion for world’s fairs and he is always enthusiastic about showing the public how we do things at Ford Motor Company.

    Sales Brochure, "Know the Thrill of Driving the New Ford V-8," 1934

    How far we’ve come since Mr. Ford invented his first car, the Quadricycle. And although we are currently deep in an economic depression, our exhibits will surely impress upon you how busy we are developing new products for your current and future enjoyment.

    Brochure, "Ford at the Fair," Century of Progress Exposition, 1934

    We are proud to boast the largest corporate exhibition at the Century of Progress Exposition this year—11 acres in all! Our stunning Exposition Building was designed by Albert Kahn, who has designed many buildings for us, including the exceptional Ford River Rouge Plant. Mr. Kahn cleverly planned the circular court in the center of our Exposition Building to simulate a graduated cluster of gears.

    Now come inside for a closer look at how our exhibits present the fascinating story of the Ford motor car.

    Globe in Court of the World, Ford Exhibition Building, Century of Progress International Exposition, Chicago, Ill., 1934

    First off, you’ll see our centerpiece exhibit, “Ford Industries Cover the World.” This huge rotating globe identifies the locations of our company’s production plants around the world. Our company is truly international in its reach.

    Presenter inside the Rotunda of the Ford Exhibition Building, Century of Progress International Exposition, Chicago, Ill., 1934

    Circling the outer edge of the center court we present “The Drama of Transportation,” showing the evolution of horse-drawn and horseless carriages leading all the way up to our modern 1934 Ford V-8.

    Quadricycle inside Replica of Henry Ford's Workshop, Century of Progress International Exposition, Chicago, Ill., 1934

    Now let’s turn left and enter the smaller wing of the building. Here you’ll find the “Henry Ford Century Room,” celebrating 100 years of mechanical progress. This room includes early electric generators brought here from Mr. Ford’s growing collection at his museum in Dearborn, Mich., along with his first workshop and his first car.

    Booklet, "The Industrialized American Barn," 1934

    Beyond this room you’ll see exhibits reflecting Mr. Ford’s interest in bringing together agriculture and industry, particularly his passion for growing and processing soybeans for car manufacturing. Mr. Ford even staged an all-soybean meal here recently, where he invited 30 reporters to partake of several specially made dishes. The reporters were not so sure about soybeans in their food but they had to admit that the future of soybean-based plastics, paint, and oil looks bright!

    Menu of Soybean Dinner Served at Ford Exhibit, Century of Progress, Aug. 17, 1934

    Now let’s head over to the large wing on the other side of our Exposition Building. Here we have many exhibits that showcase our modern industrial practices.

    Out of the Earth Exhibit, Ford Exhibition Building, Century of Progress International Exposition, Chicago, Ill., 1934

    For example, inspired by Mr. Ford’s passionate interest in using natural materials to manufacture car parts, our “Out of the Earth” exhibit demonstrates how natural resources—like iron, aluminum, rubber, asbestos, and of course soybeans—go into the making of specific parts of the Ford V-8, mounted on top as a cutaway view.

    Proof of Safety Exhibit, Ford Building, Century of Progress International Exposition, Chicago, Ill., 1934

    Farther down this wing, you can see the amazing “Proof of Safety” exhibit. Here three Ford V-8’s are suspended from the rim of a welded steel wheel of the type used on all our Ford V-8 cars. This should assure you of the strength and dependability of the modern cars we are producing.

    Souvenir Brochure, "Roads of the World, Ford Exposition, 'A Century of Progress' Chicago," 1934

    While you’re touring the many exhibits and demonstrations at the Ford Exposition building today, be sure to visit our impressive “Roads of the World” display outside. This large oval track features 100-foot-long sections that resemble 19 world-famous thoroughfares, ranging from the earliest Roman roads to the smooth paved highways of today.

    Alas, our time is up. We hope you enjoyed your brief tour today, and are as excited as we are about the bright future we all have ahead of us.

    Thank you for visiting and come back soon!

    A complete gallery of items used in this display can be viewed at Ford at the Fair Exhibition.

    Illinois, 20th century, 1930s, world's fairs, manufacturing, Henry Ford Museum, Henry Ford, Ford Motor Company, events, cars, by Donna R. Braden, agriculture

    Photo: P.833.72372 Mr. Price Inspecting Emery Wheels at the Motor Building, Ford Motor Company, September 12, 1939

    No single reason can sufficiently explain why in a brief period between 1910 and 1920, nearly half a million Southern Blacks moved from farms, villages, towns and cities to the North, starting what would ultimately be a 50-year migration of millions. What would be known as the Great Migration was the result of a combination of fundamental social, political and economic structural problems in the South and an exploding Northern economy. Southern Blacks streamed in the thousands and hundreds of thousands throughout the industrial cities of the North to fill the work rolls of factories desperate for cheap labor. Better wages, however, were not the only pull that lured migrants north. Crushing social and political oppression and economic peonage in the South provided major impetus to Blacks throughout the South seeking a better life. Detroit, with its automotive and war industries, was one of the main destinations for thousands of Southern Black migrants.

    In 1910 Detroit’s population was 465,766, with a small but steadily growing Black population of 5,741. By 1920 post-war economic growth and a large migration of Southerners to the industrialized North more than doubled the city’s population to 993,678, an overall increase of 113 percent from 1910. Most startling, at least for white Detroiters, was the growth of the city’s Black population to 40,838, with most of that growth occurring between 1915 and 1920.

     

    The Fordson tractor was produced in the Fordson tractor plant, from 1917 to 1920. In 1920, production of the tractor was switched to the Rouge Plant.

     

    Photo: P.833.34535 Fordson Tractor Assembly Line at the Ford Rouge Plant, 1923

    Before the war, Detroit’s small Black community was barely represented in the city’s industrial workforce. World War I production created the demand for larger numbers of workers and served as an entry point for Black workers into the industrial economy. Growing numbers of Southern migrants made their way to Detroit and specifically to Ford Motor Company to meet increased production for military and consumer demands.

    By the end of World War I over 8,000 black workers were employed in the city’s auto industry, with 1,675 working at Ford. Many of Ford’s Black employees worked as janitors and cleaners or in the dirty and dangerous blast furnaces and foundries at the growing River Rouge Plant’s massive blast furnaces and foundries. But some were employed as skilled machinists or factory foremen, or in white-collar positions. Ford paid equal wages for equal work, with Blacks and whites earning the same pay in the same posts. Throughout the 1920s and 1930s Ford Motor Company was the largest employer of Black workers in the city, due in part to Henry Ford’s personal relationships with leading Black ministers. Church leaders in the Black community helped secure employment for hundreds and possibly thousands, but more importantly, they also helped to mediate conflicts between white and Black workers.

     

    Ford Plant

    Photo: P.833.55880 African American workers at Ford Motor Company’s Rouge River Plant Cyanide Foundry, 1931

     

     

    Ford Plant

    Photo: P.833.57788 Foundry Workers at Ford Rouge Plant, 1933

     

     

    Ford Plant

    Photo: P.833.59567 Pouring Hot Metal into Molds at Ford Rouge Plant Foundry, Dearborn, Michigan, 1934

     

    In addition to jobs, Ford Motor Company provided social welfare services to predominantly Black suburban communities in Inkster and Garden City during the depths of the Great Depression. Ford provided housing and fuel allowances as well as low-interest, short-term loans to its employees living in those communities. Additionally, Ford built community centers, refurbished several schools and ran company commissaries that provided inexpensive retail goods and groceries. (You can learn more about the complicated history of Ford and Inkster in The Search for Home.)

    You can learn more by visiting the Benson Ford Research Center and our online catalog.

    Peter Kalinski is Racing Collections Archivist at The Henry Ford. This post was last updated in 2020 with additional text by Curator of Transportation Matt Anderson.

    20th century, Michigan, labor relations, Ford workers, Ford Motor Company, Detroit, by Peter Kalinski, African American history

    When my parents handed me the keys to my 2001 Ford Escort ZX2 at the ripe old age of 16, I felt an instant sense of freedom.  Being able to go anywhere without asking for a ride from my mom or older brother gave me my first taste of adulthood.  I know the feeling of independence of owning your own destiny impacts almost all drivers because I recognize this passion in the researchers and car restorers who visit our reading room.

    And freedom would have resonated with early car consumers too, especially women.  After gaining the right to vote with the passage of the 19th amendment in 1919, many women felt for the first time that they had a political voice and were therefore empowered to fight for equality in other areas.  Of course, many women, especially women of color, saw emancipation fleeting, as they were either barred from voting or secluded in the private sphere.  Still, for many women, the feelings of accomplishment were overwhelming, and advertisers in the United States’ emerging modern consumer economy took the chance to capitalize on the freedom motif.

    The newest, most revolutionary, most popular item on the market was the automobile, and auto companies sought to reach out to female consumers using shiny new cars as the greatest symbol for female enfranchisement.  These ads reflect the duality of the discourse on women in the country:  both free yet still bound to feminine stereotyping.

    This 1925 Ford advertisement features a charming image of women driving their Model T to meet friends for a golf outing. Many advertisements connected their product to the leisure of a middle-class lifestyle, leaving women of color and working women out of the picture. The message Ford Motor Company wished to embody: owning a car will allow you to achieve middle-class status.

    “It enables them now to do things and to go places that had hitherto seemed out of the question.”

    This statement expresses the general sentiment of the time that many women were moving into new and exciting territories.  As the 1920s progressed, highlighting the ability of the Model T to allow women to pursue independence became a popular theme in Ford advertisements. Notice that Ford tells women that they can “drive this easily-handled car themselves” and not need a man to escort or help them.  Although this advertisement obviously relies on stereotypes of feminine weakness, the overall message is that feminine weakness does not prohibit the modern woman from achieving equality.

    Another Ford advertisement from 1925 that features a woman using her Model T to explore the outdoors. In this image the fabulously dressed woman could be anywhere, stepping out of her car with confidence and joy. Again, her white gloves and fur coat signify all the trappings of Jazz Age extravagance.

    “By owning a Ford car a woman can with ease widen her sphere of interests without extra time or effort.” 

    In this advertisement Ford once more points out the ways that a Model T can help women move beyond home.  Unlike the previous ad that associated the car with female autonomy, this ad links a woman and her domestic duties.  With this ad Ford targets older women who use their car not to golf or enjoy leisure activities but to conduct daily errands.  The suggestion is that with a Model T, a woman with a family can quickly and efficiently complete the tasks within her sphere while still remaining independent from her husband.

    A 1926 Ford Advertisement celebrating the “torque tube drive” found on the Model T. This black and white advertisement emphasizes the technical advantages to driving a Ford.

    Not every Ford advertisement featuring women played on traditional stereotypes.  This ad, though not as flashy or colorful as others, shows off the Ford’s mechanical assets rather than its association to style or sophistication.  Although it might seem strange that a technical ad would feature women drivers and passengers, there are many advertisements like this that do not simply link female car ownership to accepted domestic behavior.  One reason might be audience, as this ad ran in publications like the Saturday Evening Post and Collier’s and had to resonate with men as well as women.  At the same time, there were many women who were interested in the mechanical aspects of automobiles and Ford reached out to these consumers with ads like this.

    Notice the difference between this ad (which features the newly unveiled Model A) and the ads for the Model T. The imagery in this 1928 Ford advertisement feels modern with its art deco lines and tall, slender woman wearing the latest flapper-esque fashions. The red brick house in the background looks like one found in the Indian Village neighborhood in Detroit. The atmosphere, still one of elegance, reflects the Model A’s message: This isn’t your mother’s Ford.

    When interest and enthusiasm for the Model T waned in the mid-1920s, Ford Motor Company stopped production on the world’s most popular car and in December 1927 debuted the 1928 Model A.  The new Ford was a beautiful car, modern and stylish, and the advertisements followed suit.  This ad relies heavily on a distinct gender binary by focusing on the different features of the Model A that would appeal to men and women.  “Men will admire the colors of the new Ford, but only a woman, from her fuller knowledge of clothes and style, will realize that they are colors that will not tire.”  This statement perfectly exemplifies the attitude in auto advertising that still continues to this day, namely relying on the assumption that men buy cars based on speed and horse-power, while women focus on aesthetics and comfort.

    This artful image of two women speeding along a mountain highway in their 1928 Model A embodies a sense of freedom. These daring women are shown driving their car on their way to some unknown destination, and the dynamic composition creates an air of movement and possibility.

    While the last advertisement reflects gendered biases towards consumers, this advertisement demonstrates a very different message.  Here the main focus is not the women in the picture or specifications given in the text; no, the feeling I get when I look at this advertisement hearkens to that first experience of autonomy, driving my own car at age 16 with nothing but the road in front of me and endless possibilities of people, places and experiences surrounding me.  In 1928 this feeling of freedom and independence would have resonated with all drivers regardless of gender, class, race or creed, as it still does today.

    Jillian Reese, Reading Room Assistant at the Benson Ford Research Center, is an avid women’s history fan and photocopier extraordinaire. 

    1920s, 20th century, women's history, Model Ts, Ford Motor Company, cars, by Jillian Reese, advertising