Hot Hatch Heaven! Hyundai’s 275-horsepower Veloster N, one of several new models unveiled at this year’s North American International Auto Show.

Detroit is the capital of the global automotive industry once more as the 2018 North American International Auto Show arrives at Cobo Center. Carmakers from around the world have come to share peeks at their 2019 model lines, and hint at new technologies that may be coming in the years ahead. As usual, the exhibits range from exciting, to informative to downright unreal.

This is exactly what it looks like: a 1979 Mercedes-Benz G-Class frozen in amber.

Mercedes-Benz takes the cake for most unusual display. The German automaker unveiled a new version of its venerable G-Class SUV, in continuous production since 1979. To emphasize its endurance, Mercedes encased a vintage G-Class in a giant block of amber. (Think dino-DNA mosquitoes in Jurassic Park.) The block is located outside, along Washington Boulevard, rather than in the Mercedes-Benz booth. But don’t miss that either – you can see a 2019 G-Class splattered with faux mud, and the G-Class driven to victory by Jacky Ickx and Claude Brasseur in the 1983 Paris-Dakar Rally.

The Chevrolet Silverado – now lighter thanks to a blend of steel and aluminum body panels.

With gas prices down and the economy up, Americans have reignited their romance with pickup trucks. Chevrolet and Dodge both revealed new full-sized models, while Ford trumpeted the return of its mid-size Ranger. The 2019 Chevy Silverado rolled out under the headline “mixed materials.” In response to the Ford F-150’s aluminum bed (premiered at 2014’s NAIAS) and fuel efficiency targets, the bowtie brand is now building Silverado bodies with a mix of steel and aluminum components, shedding some 450 pounds from the truck’s overall weight. Chevy, celebrating a century in the truck business this year, is quick to point out that Silverado’s bed remains an all-steel affair. (Silverado TV commercials have been cutting on the F-150’s aluminum bed for some time now.)

Eyeing the American market, China’s GAC Motor makes a splash with its Enverge concept car.

China is a bigger factor in the American auto industry each year. Buick’s Envision crossover is already made in China, and Ford will shift production of its compact Focus there next year. It’s only a matter of time before a Chinese automaker starts marketing cars in the United States. GAC Motor hopes to be the first, announcing plans to sell vehicles stateside in 2019. (Yes, Chinese-owned Volvo is already selling cars here, but it first came to the U.S. in 1955 in its original Swedish guise.) It could be a tough sell – U.S. automakers and politicians aren’t too pleased with the steep tariffs imposed on American cars sent to China. In the meantime, GAC tempts NAIAS visitors with its Enverge concept SUV. The all-electric Enverge is said to have a range of 370 miles on a single charge – and can be recharged for a range of 240 miles in a mere 10 minutes.


Detective Frank Bullitt’s 1968 Ford Mustang, among Hollywood’s most iconic cars.

Ironically, one of the most talked-about cars at NAIAS is 50 years old. Ford Motor Company tracked down one of two Highland Green Mustangs driven by Steve McQueen in the 1968 thriller Bullitt. As any gearhead knows, the movie’s epic 11-minute chase scene, in which McQueen and his Mustang go toe-to-toe with a couple of baddies in a black 1968 Dodge Charger, is considered one of Hollywood’s all-time greatest car chases – even half a century later. Its lasting appeal is a credit to McQueen’s skill (both as an actor and a driver – he did some of the chase driving himself), the “you are there” feel of the in-car camerawork, and – obviously – the total absence of CGI. Those are real cars trading real paint.

The current owner’s parents bought the Mustang through a 1974 classified ad in Road & Track magazine. For years they used one of pop culture’s most important automobiles as their daily driver! With the movie’s 50^th anniversary this year, the owner decided it was time to bring the car back into the spotlight. Ford agreed and, in addition to the movie car, its booth also features the limited edition 2019 Bullitt Mustang, a tribute car that hits dealer lots this summer.


Digital license plates may one day eliminate sticker tabs – or be remotely updated to alert police of a stolen vehicle.

The youngest, hungriest companies at NAIAS are on Cobo Center’s lower level. More than 50 start-ups, along with colleges and government agencies, are in Detroit for the second annual AutoMobili-D, the showcase for fresh ideas and innovative technologies. Reviver Auto hopes to revolutionize an accessory that hasn’t changed in more than a century: the license plate. The California company proposes swapping the tried and true stamped metal plate for a digital screen. The new device is more visible in low light and poor weather, and resistant to the corrosion that plagues metal plates. In lieu of adhesive registration tabs, your digital plate could be renewed remotely each year by the DMV. Plates could also broadcast Amber Alerts to other drivers, or be updated by authorities if you report your car as stolen. Some will argue that current license plates are fine – as functional and intuitive as need be. But based on the number of randomly-placed renewal tabs I see out there, I’m not so sure there isn’t room for improvement.

Matt Anderson is Curator of Transportation at The Henry Ford.

21st century, 2010s, technology, NAIAS, movies, Michigan, Detroit, cars, car shows, by Matt Anderson

THF155560 / Radio Receiver Used in the Piccards' Stratospheric Balloon Ascension, 1934.

Objects have a tendency to develop lives and stories of their own, and I love figuring out the various ways they “speak” to us, the networks and worlds they form, and the variety of angles they can be looked at from. Part of the challenge of studying the history of media, information and communication is in knowing how to draw scattered data back together again, and how to weave a story out of it, to make it accessible and interesting — all the while rooting it to the object in question.

The microlevel details and histories of objects can be coaxed into connecting to big ideas. For example, the same “never leak” gaskets used in the modest Star-Rite electric toaster were also used in the engine of the Spirit of St. Louis airplane. So here, gaskets migrate out of the kitchen to become silent players that made the first transatlantic flight possible. This, in turn, connects not only to the development of aero technology but also to the desire to conquer space and time.

It makes me think of a shortwave radio receiver in our collection that was custom-built by William Duckwitz for ground communication during a balloon flight. The knobs, wires and tubes are typical of a DIY ethos. The flight itself took off from Ford Airport in 1934 and rose nearly 11 miles into the stratosphere. Who was manning the gondola below the hydrogen-filled balloon? Jeannette Piccard, a streetwise woman with impressive credentials. She was the first woman to be licensed as a balloon pilot and became the first American woman to enter the stratosphere and, technically speaking, space. Piccard once said: “When you fly a balloon, you don’t file a flight plan; you go where the wind goes. You feel like part of the air. You almost feel like part of eternity, and you just float along.”

The objects in my curatorial care are essentially a huge collection of “black boxes”— a concept that means the more seamless and successful a technology is, the more mystifying and opaque its inner functions become to the everyday user. And so, another exciting task is to figure out a way to reveal the invisible networks among the collections, to allow patrons to see communications and IT devices and think beyond their sleek shells (or messy tubes and wires) and understand how they relate to ideas, stories, invention and to themselves — as users. Continue Reading

technology, The Henry Ford Magazine, by Kristen Gallerneaux

Nostalgia for those who experienced it—and a hip mid-century modern revival for others.

The Visits with Santa experience in Henry Ford Museum of American Innovation this year is a throwback to the 1960s. Kids can tell Santa their wishes as they sit next to him under a colorful kiosk made by Ray and Charles Eames for the IBM pavilion at the 1964 New York World’s Fair.  Nearby is a cozy 1960s living room vignette—complete with a La-Z-Boy chair, television set, and an aluminum Christmas tree from the era.

This mid-century modern theme coincides with the opening of our newest permanent exhibit in the museum, Mathematica, also designed by Ray and Charles. Several components of Mathematica were featured inside that IBM Pavilion at the 1964 World’s Fair, so we were excited to bring those two experiences together for this year’s holiday programming.

The scene provides a bit of nostalgia for those who experienced the 1960s—and a hip mid-century modern revival for others. Let’s look at some blasts from the 1960s Christmas past.

Aluminum trees brought a modern look to a mid-1960s Christmas.  THF170112

The early 1960s brought a fresh, new look to Christmas tree aesthetics.  A completely modern look--the aluminum Christmas tree.   It made a shiny, metallic splash in living rooms all over America.  More than a million trees were sold during the decade.   A tree choice that eschewed the traditional pine- or fir-scented Christmas experience when it landed on the Christmas scene in the 1960s, now conjures up images of a retro Christmas past.

Color wheel sold by Sears, Roebuck and Company, 1960-1965.  THF8379

A color wheel lit up the aluminum tree, with the tree changing from blue to red to green to gold as the wheel revolved.  The color wheel was there for a practical reason—you couldn’t put strings of lights on aluminum trees because of fire safety concerns.   But to those viewing the transformation, the color wheel seemed a no-brainer way to light these trees—so modern and so magical.  It was mesmerizing to watch—whether from a front row seat in your living room or the view through your neighbor’s window.


The Smith family of Redford, Michigan purchased these ornaments in 1964 to hang on their aluminum Christmas tree.  THF309083

Aluminum trees called for minimalist look. The trees were often sparingly decked with ornaments all of one color. 

The Wojewidka siblings pose for a Christmas photo in front of their live tree in 1960.  THF125145

Yet, “real” trees remained popular as well—fresh-cut trees chosen from one of the many temporary Christmas tree lots that popped up in cities and towns. (The cut-your-own trend was not yet widespread.)  Scotch pines were favored by many—though there were diehard balsam fans as well.  These trees were bedecked with a varied array of ornaments—glass ones by the Shiny Brite company were popular. And shiny “icicles”—made of lead before it was prohibited—hung from the branches to add to the sparkle.

Holiday Greetings in the Mail


By the early 1960s, Christmas cards offered a greater variety of seasonal images beyond those traditionally found. This image shows a woman clothed in a pine tree decorated with 1960s trendy-colored ornaments.   THF287028  

By mid-December, mailboxes were filling with Christmas cards, sent by family and friends to let the recipient know that they were being specially thought of during the holiday season. It was exciting to pull out handfuls of cards from the mailbox—it may have been the only time during the year when a kid had much interest in what the postman delivered. And not necessarily because of the cards themselves—the cards were a tangible sign that Christmas was indeed on its way and that Santa would soon be making his deliveries!  

Christmas card display clothesline and pins, about 1964. THF155082   

Where did people display all these Christmas cards? On a mantle, a table, or the top of the television. Or taped to a wall or a large mirror in the living room. Hanging them from a Christmas-themed clothesline was a more novel way to display them.


This 1962 stamp carried traditional Christmas images of lighted candles and a wreath.  THF287036

In 1962, the United States Postal Service issued the first Christmas-themed postage stamps in America. (A few other countries had already beaten us to the punch on issuing Christmas-themed postage stamps.) But once begun, Christmas stamps graced more and more Christmas card envelopes to complete the annual presentation of holiday-themed greetings sent through the mail. 

Making a List


Christmas catalogs like this 1964 Sears, Roebuck & Company got a workout in December. THF135874

Kids were busy deciding what to ask Santa for. Instead of perusing the web, kids looked forward to the arrival of Christmas season catalogs sent by stores like Sears, Roebuck and Company, J.C. Penney, and Montgomery Ward.  Kids (and adults) eagerly leafed through the pages of the toys, clothing, and other gifts offered within, making their wish list for Santa’s perusal before passing the catalog along to another family member.

Television offered additional gift ideas, playing out the merits of products before viewers’ eyes in commercials that one couldn’t speed past with a DVR.

Toys for Girls and Boys
Many 1960s toys that appeared on the Christmas lists of millions of kids during the 1960s—some in updated versions—are still classics.

Silly Putty modeling compound, about 1962.  THF135811

Silly Putty was invented during World War II as General Electric researchers worked to develop a synthetic substitute for rubber.  While no practical purpose could be found for the stuff, it did turn out to be a great toy. Silly Putty bounced higher and stretched farther than rubber.  It even lifted images off the pages of color comics. (My sister took Silly Putty to bed with her, leaving a perfect egg-shaped stain on the sheets that never came out.)

Eight-year-old Rachel Marone of New York received this Etch A Sketch as s Christmas gift in 1961.  THF93827

The 1960s saw an innovative new arts and crafts toy—the Etch A Sketch. Turning the knobs at the bottom of the screen (one to create horizontal lines, one for vertical) let the user “draw” on the screen with a mixture of aluminum powder and plastic beads. To erase, you just turned the screen over and shook it.  Incidentally, it was the first toy that Ohio Art, its manufacturer, ever advertised on television.  (Accomplished users could make great drawings on the Etch A Sketch—and some of us were just happy to produce decent-looking curved lines.)

This 1962 Play-Doh Fun Factory was a childhood toy of Mary Sherman of Minnesota.  THF170363

Play-Doh introduced their Fun Factory in 1960. Now kids could go beyond free-form modeling with their red, yellow, blue and white Play-Doh. The Play-Doh Fun Factory provided instructions on how to create things like trains, planes, and boats—and an extruder with dies to easily make the components. 

Watching Christmas Specials on TV


Album from A Charlie Brown Christmas television special, about 1965.  THF162745

Kids eagerly listened for announcements on television or leafed excitedly through TV Guide magazine to find out when the holiday specials would air.  You didn’t want to miss them—it was your only shot at watching!  There were no DVRs or DVDs back then. Two animated classics from the mid-1960s--A Charlie Brown Christmas and How the Grinch Stole Christmas--are among the earliest and most enduring of the Christmas specials developed for television.  

Within their engaging storylines, these two shows carried a message about the growing commercialization of the holiday.  As kids watched the barrage of toy ads that appeared with regularity on their television screens and leafed through catalogs to make their Christmas lists, seeing these cartoons reminded them that Christmas was also about higher ideals—not just about getting presents.  These television shows—and the increasing number and variety of Christmas specials that have since joined them—remain a yearly reminder to temper one’s holiday-related commercialism and to think of the needs of others. 

Not only have Charlie Brown and the Grinch become perennial favorites enjoyed by children and adults alike, but the soundtracks of these shows have joined the pantheon of musical Christmas classics. 

Christmas Music


The Ronettes’ version of Sleigh Ride, with its freshly melodic “Ring-a-ling-a-ling Ding-dong ding” background vocals on this 1963 Phil Spector-produced album, has become an iconic Christmas classic. THF135943

What would a 1960s Christmastime be without Christmas-themed music heard on the stereo at home and over speakers in stores? The 1960s saw a flood of Christmas albums and singles. Various singers—like Andy Williams, Nat King Cole, Perry Como, Johnny Mathis, Brenda Lee, Ella Fitzgerald, Elvis Presley, the Ronettes, the Crystals, and the Beach Boys—recorded their versions of old favorites and new tunes.   

The Annual Christmas Photo

In 1963, the Truby brothers of Royal Oak, Michigan, posed in Santa pajamas given to them by their grandmother. THF287005

After the presents were opened and everyone was dressed in their Christmas finery, it was time to round up the kids for photos. Siblings (and, sometimes, their parents) might be posed together in front of a seasonal backdrop like the Christmas tree or a fireplace. Some families filmed home movies of their celebrations. These home movies often captured only strategic snippets of the Christmas celebration—movie film was expensive. And these home movies were without sound—which was probably sometimes a good thing!

Jeanine Head Miller is Curator of Domestic Life at The Henry Ford.

1960s, 20th century, home life, toys and games, popular culture, holidays, Henry Ford Museum, events, correspondence, Christmas, by Jeanine Head Miller

Our 1967 Ford Mark IV at SEMA with the 2018 GT Heritage Edition it inspired.

It’s been a busy couple of years for our 1967 Ford Mark IV. In the last 24 months, the car traveled to England, France, California and, most recently, Nevada. Race fans have welcomed the car at each stop, excited to see it 50 years after its Le Mans win with Dan Gurney and A.J. Foyt. The car’s trip to the Silver State coincided with this year’s SEMA Show, presented by the Specialty Equipment Market Association from October 31-November 3 in Las Vegas.

The SEMA Show is among the largest automotive trade shows on the calendar. It brings together original equipment manufacturers, aftermarket suppliers, dealers, restoration specialists and more. SEMA draws some 2,400 exhibitors and 160,000 people (all of them industry professionals – the show isn’t open to the public) to the Las Vegas Convention Center each year. You’ll find a bit of everything spread over the show’s one million square feet of exhibit space: speed shop equipment, specialty wheels and tires, seats and upholstery, car audio systems, paints and finishes, motor oils and additives – basically, anything that makes a car run, look, sound or feel better.

Ford provided (joyously tire-shredding) rides in Raptors, Focus RS hatches and Mustang GT350s.

Our Mark IV was given an honored place in Ford Motor Company’s main exhibit, where it was paired with the 2018 GT Heritage Edition that pays tribute to the Gurney/Foyt win. Ford’s exhibits continued outside the Convention Center in the “Ford Out Front” area. Jersey barriers formed an impromptu track in the parking lot, where attendees could ride with a professional driver in a Mustang GT350, a Focus RS, or an F-150 Raptor. Believe me, you haven’t seen drifting until you’ve seen it done with a pickup truck.

The American Southwest, native habitat of the Roadrunner – like this 1970 Superbird tribute car.

Of course, Ford wasn’t the only OEM in town. Chevrolet, FCA, Toyota, Audi, Honda and Hyundai all had a presence at the show. Chevy brought its new special edition Camaro, honoring the 50^th anniversary of Hot Wheels diecast cars, while FCA celebrated all things Mopar. Toyota, marking the 60^th anniversary of its U.S. sales arm, brought Camrys representing each of that venerable model’s eight styling generations.

PPG Paints displayed airbrushed portraits of this terrorsome trio: Edgar Allan Poe, Pennywise and Herman Munster.

PPG Paints gets my vote for most elaborate show booth. Embracing SEMA’s opening date of October 31, the company built a giant haunted house, complete with cars and parts strewn about the front lawn called – what else – “The Boneyard.” The surrounding fence was decorated with incredible airbrush art celebrating Halloween heroes like Edgar Allan Poe and Herman Munster.

Having a hard time finding new cassettes for your mid-1980s Buick Regal? Retro Manufacturing will sell you a perfect-match stereo with a USB port.

More than a few vendors drew crowds to their booths with the help of celebrity appearances. Walk around and you’d spot stars from every field of automotive endeavor. There were drivers (Emerson Fittipaldi, Ken Block), television hosts (Jessi Combs, Dennis Gage), custom builders (Gene Winfield, Chip Foose), rock stars (Jeff Beck, Billy Gibbons), and all-around icons (Linda Vaughn, Richard Petty, Jay Leno, Mario Andretti).

Many SEMA booths hosted live demonstrations, like this pinstriper at work on a Ford Focus RS.

There were educational opportunities, too. Workshops and seminars throughout the week ranged from standard business conference fare (“Building a Sustainable Social Media Strategy”) to the decidedly SEMA-specific (“Building the Best Boosted Engines of Your Career”). If seminars aren’t your thing, you could learn by watching everything from welding to pinstriping taking place right at exhibitor booths.

When is a Mustang a Lincoln? When it’s this P-51 Mustang airplane-inspired hot rod by Chip Foose, powered by a Lincoln-Zephyr V-12.

Contests added to the fun, too. Hot Rodders of Tomorrow, a nonprofit that encourages young people to consider careers in the automotive aftermarket industry, sponsored a challenge in which high school teams competed against each other in timed engine rebuilds. The most celebrated contest was SEMA’s annual Battle of the Builders. Nearly 200 customizers brought vehicles to be judged in four categories: hot rods, trucks/off-road vehicles, sport compacts, and young guns (for builders age 27 and under). Three top finishes were selected from each category over the show’s run, and these top 12 vehicles led the post-show SEMA cruise. An overall winner was then selected from the 12. Troy Trepanier took this year’s top prize with his 1929 Ford Model A hot rod.

Tucker Tribute: A hand-built replica powered by a Cadillac Northstar V-8.

So ended another SEMA Show – and a successful golden anniversary tour for the Mark IV. And while it’s good to have the car back in the museum, we’re glad we could share it with so many people over the past two years. We’ll hope to see some of you again in 2067!

 Matt Anderson is Curator of Transportation at The Henry Ford.

Europe, 21st century, 2010s, racing, Le Mans, Henry Ford Museum, Driven to Win, events, 1960s, 20th century, race cars, Mark IV, cars, car shows, by Matt Anderson

The Canadian Model T Assembly Team wowed Old Car Festival crowds by putting together a working chassis in less than 10 minutes.

Our 67^th annual Old Car Festival is in the books – and it was one for the books this year. Postcard-perfect weather, a host of new activities and hundreds of vintage automobiles from motoring’s first decades made this one of the most exciting Greenfield Village car shows in recent memory.

This yellow 1921 Lincoln, from the Cleveland History Center, is believed to be the earliest surviving Lincoln motor car.

Lincoln took center stage as our featured marque. It was 100 years ago that Henry Leland left Cadillac to form what would become his second automobile company, named for the first president for whom he voted. We had a number of important Lincolns on hand. From The Henry Ford’s own collection was the circa 1917 Liberty V-12 aircraft engine (Lincoln’s first product) and the 1929 Dietrich-bodied convertible. Our friends at the Cleveland History Center’s Crawford Auto-Aviation Collection brought something very special: a 1921 Model 101 believed to be the oldest surviving Lincoln automobile.

The earliest cars, like this red 1903 Ford Model A runabout, line up for their turn at Pass-in-Review.

Automotive enthusiasts had their pick of activities. There were the cars, of course, spread chronologically throughout the village. There were the Pass-in-Review parades, in which our expert narrators commented on participating vehicles as they drove past the Main Street grandstand. There were the car games, and continuing demonstrations by the Canadian Model T Assembly Team, in Walnut Grove. There were bicycle games near (appropriately enough) Wright Cycle Company. And there were presentations on various auto-related topics in Martha Mary Chapel and the Village Pavilion. Old Car Festival welcomed a few genuinely rare cars in addition to the wonderfully ubiquitous (Ford, Chevrolet, Dodge Brothers) and downright obscure (Crow, Liberty, Norwalk). Rarities this year included a 1913 Bugatti Type 22 race car (said to be the oldest Bugatti in North America) and a 1914 American Underslung touring car (purportedly the last vehicle produced by the company).

Staff presenters and show participants alike dressed in period clothing, adding to the show’s atmosphere.

But this year, the cars were only the beginning. Greenfield Village hosted activities and historical “vignettes” keyed to each decade represented in the show. Aging Civil War veterans reminisced about Shiloh and Gettysburg at the Grand Army of the Republic encampment. Farther into the village, doughboys and nurses commemorated the centennial of America’s entry into the Great War. Sheiks and Shebas danced the Charleston at the bandstand near Ackley Covered Bridge. Southern blues resonated through the Mattox Home, evocative of the Great Depression’s bleakest years. Perhaps the most popular vignette, though, was the 1910s Ragtime Street Fair occupying the southern end of Washington Boulevard. Great food, games and dancing filled the street, all set to music provided by some of the most talented piano syncopators this side of Scott Joplin.

It’s magical when the sun sets and the headlamps turn on, like those on this 1925 Buick Master 6 Touring.

Longtime show participants and visitors will tell you that the highlight comes on Saturday evening. As the sun sets in the late-summer sky, drivers switch on (or fire up) their acetylene, kerosene and electric headlamps for the Gaslight Tour through Greenfield Village. Watching the parade, it’s hard to tell who enjoys it more – the drivers and passengers, or the visitors lined up along the route. This year’s tour was capped by a fireworks display at the end of the night.

It was a special weekend with beautiful automobiles, wonderful entertainment and – most of all – fellowship and fun for those of us who love old cars. Congratulations to the 2017 Old Car Festival Award Winners.

Matt Anderson is Curator of Transportation at The Henry Ford.

Michigan, Dearborn, 21st century, 2010s, Old Car Festival, Greenfield Village, events, cars, car shows, by Matt Anderson

Tucked away among the rolling stock and locomotives on display in Henry Ford Museum of American Innovation is an unassuming piece of railroad equipment, modest and apparently devoid of style or character. This little locomotive is one of the most significant items in the collection. It is one of the first locomotives to successfully use internal combustion instead of steam as its power source.

The decline of steam
By the mid-1920s the design and development of steam locomotives had become rigorous and scientific. The dominance of steam, however, was being challenged. Could the internal combustion engine with its higher efficiency, ease of operation, and reliance on cheap fuel become an alternative power source for railroad operations? Smoke abatement rulings in Chicago and New York City provided a further incentive for researching alternatives to steam power.

Success with internal combustion
General Electric's internal combustion engine/railroad interests dated back to 1904. However, by 1920 they had not developed a suitable engine. In late 1923, the Ingersoll-Rand Company successfully developed a locomotive to General Electric's specifications. Over the next 13 months it was tested on 10 different railroad systems. Its success led to a production run of variant engines that ended in 1937 when Ingersoll-Rand withdrew from the locomotive-building field.

Cheaper than steam
The American Locomotive Company supplied the car bodies for these early locomotives. Assembly took place at the General Electric plant in Erie, Pennsylvania. Ingersoll-Rand supplied the engines, building their sales pitch around low operating cost. Number 90, the sixteenth unit built, was delivered in December 1926 and used as a promotional demonstrator, switching in Ingersoll-Rand's Phillipsburg, New Jersey, plant rail yards. 

Ingersoll-Rand's Number 90 Diesel-Electric Locomotive, Phillipsburg, New Jersey, probably 1926. THF271020

Efficient design
Number 90's blunt appearance hardly suggests speed or glamour, but compared to steam locomotive switchers its angular outline appears neat and businesslike. The operator's positions -- located at either end -- are clean and tidy, partitioned from the heat of the engine, located in the center of the car. The locomotive's operation is streamlined even if its style is minimal. Subsequent collaborations between industrial designers and railroad companies produced locomotive designs that would further emphasize Number 90's utilitarian appearance.

The job of the switcher
Switchers worked out their years in dirty yards assembling the freight trains that were as much a part of the railroad experience as the fastest overnight express. Number 90 continued in use as a switcher in the Ingersoll-Rand plant until the late 1960s by which time the diesel revolution that it had helped begin had swept steam power aside in the United States.

Maker: General Electric/Ingersoll-Rand/American Locomotive Company
Engine: 6-cylinder diesel
Horsepower: 300 @ 550 rpm.
Displacement: 5655 cu. in.
Generator: 200 kilowatts, 600 volts
Traction motors: 4 @ 95 horsepower each
Weight:  60 tons
Tractive effort: 36,000 lbs.
Speed: 30 mph.
Gift of Ingersoll-Rand Company

Marc Greuther is Chief Curator and Senior Director of Historical Resources at The Henry Ford.

Additional Readings:

• Newcomen Engine, circa 1750
  
• The Ingersoll-Rand Diesel-Electric Locomotive: Boxy but Significant
  
• Westinghouse Portable Steam Engine No. 345
  
• 1927 Plymouth Gasoline-Mechanical Locomotive

New Jersey, railroads, power, Pennsylvania, Henry Ford Museum, by Marc Greuther, 20th century, 1920s

FROM TOUR TO TILES: A tour of the Heath Ceramics factory in Sausalito, California, led House Industries co-founder Andy Cruz to a collaboration with the owners of the storied ceramics maker that produced objects like decorative clocks and tiles. (Carlos Alejandro)

How House Industries and Heath Ceramics turned a happenstance online meet-and-greet into a creative collaboration

Heath Ceramic owners Robin Petravic and Catherine Bailey (Aya Brackett)

After Andy Cruz’s blog post about the Heath Ceramics men’s restroom caught the eye of Catherine Bailey, co-owner of the distinctive California ceramic manufacturer, she reached out to House Industries.

Soon after, Cruz and Bailey began corresponding regularly.

Realizing they shared a mutual appreciation for each other’s work, the two decided that House Industries and Heath Ceramics should collaborate. “Andy is a genius. Working with him is a guarantee that you’re going to learn something new, that you’re going to see something differently and that you’re going to find yourself paying attention to the next level of detail you didn’t even realize existed,” said Robin Petravic, who co-owns Heath Ceramics with Bailey.

Recognizing Heath Ceramics founder Edith Heath as a California design legend for her elegant designs accented by raw finishes, Heath and House decided to pair her legacy with those of two other greats — Charles and Ray Eames and Richard Neutra. After working through an arduous process of trial and error, House Industries fonts inspired by the Eameses and Neutra were applied to a series of tiles that later inspired a ceramic wall clock collection, both of which have been in production ever since.

“Along with Andy’s immense and unique talent comes a great collaborator,” said Petravic. “We’ve come to trust that, as the conversation goes one way, then the other and then off in yet another direction, we’re going to end up in a great place in the end.”

As to House Industries’ willingness to follow those other directions and learn from its own mistakes, it was the original drawings and hours of tweaking, proofing and redrawing of the stencil numbers for the Heath Ceramics clock project that ended up providing inspiration for another landmark House Industries work — Yorklyn Stencil, the house typeface of House Industries.

This story originally ran in The Henry Ford Magazine. House Industries: A Type of Learning is on exhibit at Henry Ford Museum of American Innovation.

House Industries, The Henry Ford Magazine, making, design, ceramics

Co-founder Andy Cruz shares how an enthusiast’s disposition and a willingness to experiment helped build his font factory, House Industries

Even if you’ve never heard of House Industries, it’s safe to say you’ve seen its fonts and graphic design work. They’re everywhere, from drive-thru menus to record sleeves to children’s toy blocks to the signage associated with the modern-day burger joint Shake Shack.

House’s output is a connective tissue that runs between such cultural touchstones as hot-rod hero Ed “Big Daddy” Roth, iconic French fashion house and saddlery Hermès, midcentury designers Alexander Girard and Charles and Ray Eames, and renowned pottery and tile manufacturer Heath Ceramics.

House Industries was founded in Delaware in 1993 by graphic designers Andy Cruz and Rich Roat, when, in response to the overwhelmingly corporate clientele in Wilmington, the pair decided to develop their custom lettering into fonts they could sell as products. This additional income acted as a buffer, affording Cruz and Roat a certain measure of freedom when selecting clients and collaborations. Taking visual cues from their various influences and interests — hot rods, skateboarding, punk rock, cycling and modern design, among others — House Industries developed a reputation for enthusiastic experimentation and an idiosyncratic approach to type that has only grown over the years.

Soon much of their work and the stories behind it will be published in the book The Process Is the Inspiration and presented to the public in an exhibition in Henry Ford Museum of American Innovation. While preparing for the exhibition, Cruz took some time out of his busy schedule to speak with The Henry Ford Magazine about the underlying philosophy behind House Industries and its approach to collaboration.

DID YOU KNOW? House Industries delivers its space-age 3009 font set in a die-cut spaceship reminiscent of a ’50s sci-fi film.

THF Magazine:
Can you talk about the general philosophy behind House Industries?

Cruz: We built House on the simple idea of incorporating personal interests into our work.

The trick was figuring out how to make our hobbies work hard for us, instead of working hard to support our hobbies. We tried to create a world at House where our curiosities and interests help fuel our business and personal lives and created a sense of purpose. So that’s one idealistic pillar of House Industries. Reality eventually kicked in, and we had to get down to figuring out how to apply those interests — that acquired knowledge — to the things that we were making. It started out as fonts, and then our design attention deficit disorder kicked in. Soon we were making clothing and then that became ceramics and then that became bicycles. So it’s always moving. It’s slightly unpredictable. But the cornerstone of House is following our interests and self-led learning.

A DEEP DESIGN DIVE: House Industries spent four years researching the work of designer Alexander Girard, traveling to Germany, Michigan and New Mexico in the process. The result was the Girard collection of fonts and other items capturing the designer’s folk art sensibilities, plus a book documenting the project. House Industries also did its homework when iconic luxury brand Hermès commissioned the studio to “dress” its flagship Tokyo store with its signature alphabetical flair.

THF Magazine:
The spirit of collaboration is present and a constant throughout House Industries’ body of work. How do you approach collaboration?

Cruz: A lot of it is mutual appreciation, if you will. I think of the Heath stuff, where we just went out there for a factory tour with no credentials — just sort of rolled in as tourists. I put up a shot of the men’s bathroom [on our blog], where they had some really cool tiles, and [Catherine Bailey, co-owner of Heath Ceramics] reaches out and says, “I wish I’d known you were here. I’ve been following you guys for a long time. Let’s try and figure something out.”

Sure enough, we figured something out. Again, that wasn’t a calculated business maneuver. It was just one of those things where, “Hey, I’m digging what you guys are doing; you dig what we do; let’s put the chocolate in the peanut butter and hope other people like how it tastes.”

The best work always comes out when that relationship is there. When they trust us and we trust them, we end up with something that everyone is excited to be a part of.

THF Magazine:
It’s interesting the way you can thread the needle so successfully over and over again — creating something that’s identifiably a House Industries’ creation but also amplifies the message of a world-renowned brand like Hermès, for example. 

Cruz: There’s definitely a level of respect there that we try to be sensitive to. I think the Hermès project might be a good example because we wanted to be reverent to the brand, but at the same time, we wanted to bring something to the party that was a little more House Industries. We basically drew their name in the shape of a horse, then cut each letter out of solid chunks of cedar. If you tell someone that, you could definitely get some eye rolls. But that was all part of trying to understand the company’s equestrian history, their design legacy, and bake some of those elements into the project, and usually we can come out the other side looking and sounding like we know what we’re doing. [laughs]

THF Magazine:
You’ve taken on other projects during which you’re actively collaborating with brands connected to a family name and, in some cases — such as Charles and Ray Eames or Alexander Girard — with the history of design itself. How do you approach that?

Cruz: That stuff does come from being fans first, and I always try to remind our collaborators — be it an Eames or the Girards, even a Jimmy Kimmel — that we are stoked that they thought enough about us to let us work with their names. So we’re always conscious of that relationship. And as fans, you hate to see when your favorite brand does something, and it’s like, “Oh, man. That’s lame. Why’d they do that?” So that fan mentality helps us keep things honest at times. When we’re dealing with people’s family names and histories you admire, you don’t want to botch things up.

Accidental by Design
Throughout the conversation with The Henry Ford Magazine, Cruz is self-effacing and nonchalant, almost as if the success of House Industries has been a happy accident or its collaborations with indelible brands and legacies just sort of happened. But House’s new book, The Process Is the Inspiration, belies some of that.

With the Eames project, for example, it took House Industries a decade to bring that project to fruition. At which point, even after a lifetime of appreciation and a painstaking scouring of the Eames archive at the Library of Congress, House’s sketches of “whimsical display fonts” left Charles Eames’ grandson Eames Demetrios unimpressed. He asked for something more forward-thinking that would contribute to the already established Eames legacy. So Cruz and company attacked the project from another angle, enlisted another collaborator in Erik van Blokland and created a purposeful typographical system of “workhorse” fonts rooted in the utilitarian spirit and playful joy of Charles and Ray’s work. They even applied it to toys.

Having been won over, Demetrios said in retrospect: “Design is a willingness to surrender to a journey ... Every once in a while you encounter a company like House Industries who is willing to go on that journey and grow our brand as well as theirs.”

Despite Cruz’s charming self-deprecation, it’s clear that, far from being accidental, the success of House Industries and its collaborations comes down to the obsessive, enthusiastic hard work and due diligence of wonderfully obsessive enthusiasts.

By Bernie Brooks for The Henry Ford Magazine, with photos by Carlos Alejandro.

House Industries, The Henry Ford Magazine, design, communication, by Bernie Brooks

Four Gallon Stoneware Crock, 1878-1896. THF133277

In 19th-century America, sturdy waterproof stoneware pottery became popular for utilitarian items such as crocks, jugs, and butter churns. The rough-textured outer glaze was created when common rock salt was thrown into the kiln during firing, which vaporized and combined with melted silica from the pottery.

The blue decoration--made with a cobalt oxide glaze mixture--lent variety and artistry to these otherwise plain pieces.

Today, House Industries has their own salt-glazed pottery project with Eldreth Pottery. 

making, home life, decorative arts

During the weekend of July 29^th-30^th, 2017, Maker Faire Detroit will return for its eighth year at The Henry Ford. From robotics to crafts, costume design to homebrewed carnival rides—hack-a-thons to soldering demonstrations—this family-friendly event promises to engage visitors with an immersive experience of ingenuity on overdrive. Hundreds of Makers (nearly one third of them new) will join us from around the globe this weekend, filling over 30-acres of space inside and outside of Henry Ford Museum of American Innovation. 

Our Curator of Communications and Information Technology, Kristen Gallerneaux, has put together this list of a few of her most anticipated Makers for 2017.



1. Musical Lightning, Times Four!
The Tesla Orchestra from Cleveland, Ohio are creators of “the world’s largest twin musical tesla coils.” For Maker Faire Detroit, they will demonstrate a quartet of mini coils capable of emitting three-foot lightning bolts—lightning that will be transformed into music before your eyes and ears. Each coil can play several notes – four coils put together brings the promise of Tesla harmonies! They will perform six times each day in Anderson Theatre. 



2. Robots!
In 1992, FIRST Robotics Competition had its inaugural event in a high school gymnasium with a total of 28 teams. Today, there are thousands of FIRST teams around the world. Founded by engineer Dean Kamen, FIRST gives high school students and their adult mentors the chance to collaborate and solve a problem: design and build a working industrial-sized robot. At Maker Faire Detroit, you can see robotics demonstrations by at least 15 competing FIRST teams from Michigan. Put it on your calendars: in April 2018, Detroit will host the FIRST Robotics Global Championship. 

3. Flaming Carnival Games!
Capn Nemos Flaming Carnival join us from Chicago. This group of artists, Makers and performers has been making the scene with their large-scale interactive projects: Hudor, the fire-breathing dragon boat, and a Halloween Parade that took over the streets of Chicago. This weekend, Nemos will present a selection of their midway carnival experiences including Ping Pong of Doom, High Striker, Zap!, and a “flaming popcorn machine.”  

4. Drawing!
Camp Pencil Point will host workshops about the ins and outs of drawing comics during Maker Faire weekend. Along with human camp counselors, other inhabitants of the Pencil Point staff such as Drew the Draw-topus will make appearances. Seating is limited, but the workshops will repeat every hour. Bring your pencils! 



5. Bikes Shaped like Animals!
Fabricator Juan Martinez and author Dave Eggers will bring a small herd of their metal creatures to Maker Faire. The 826michigan project, “The Spirit of the Animals is in the Wheels” is made up of a group of rideable metal animals built onto bicycle frames. A bear, a bison, and a 19-foot scaly mammal known as a pangolin will roam the grounds all weekend. Underneath these graceful creations, these Makers also bring a message—to raise awareness of the transportation challenges that Detroit-area children face when commuting to and from school every day. 



6. Fluorescent Coral!
Coral Morphologic was founded in 2007 by marine biologist Colin Foord and musician Jared McKay. Each member brings innovative skills in science and art to create lush and mesmerizing media experiences about the world’s endangered coral reefs. Coral Morphologic act as the preservationists, educators, and philosophers for Miami’s unique aquaculture. A 4K projection of a documentary about the group’s work will show three times per day in the Giant Screen Experience. 



7. Inflatable Alien Fruit!
Wild Aesthetic is the creation of local interdisciplinary artist Sean Hages. His huge inflatable “alien fruit” sculpture will fill part of the museum’s plaza. What else is there to say? It’s a big, colorful, wonderful sculpture with otherworldly tentacles! 



8. Art is for Everyone!
Zot Artz was a favorite at last year’s Maker Faire, and we are happy to have them return in 2017. Since 1990, Dwayne Szot has been using his talents as an artist and engineer to create adaptive art tools for children who use wheelchairs. Zot Artz will be onsite with an interactive demonstration, showing the creative ways that assistive devices can be transformed to paint, draw, and stamp out colorful art.  



9. Fire Breathing Dragons!
It will probably be difficult to walk the grounds of Maker Faire and miss seeing a 30-foot-long, 19-foot-tal metal dragon built on top of a GM mini bus. Heavy Meta breathes fire out of her animatronic mouth and shoots fireballs from her tail. This mutant art car dragon will be commuting over the Canadian border from Toronto, and was created by an eclectic group of Makers including high school interns, professional metalworkers, and engineers. 



10. Speaker Program!
A packed schedule of interesting talks has been programmed for The Henry Ford Museum of American Innovation’s Drive In-Theatre. On Saturday, Caleb Kraft, Senior Editor at Make: magazine will talk about open source projects and the Maker community. On Sunday, young “hackschooler” Ben Hodsdon will share experiences about using Makerspaces and alternative learning outlets to hack a skilled education. Two panel discussions about food sustainability and Detroit’s agricultural renaissance will also take place on Sunday: Eastern Market: Innovation in Food Sourcing, and Farming in the City: Plants and Animals. Dr. Carleton Gholz of The Detroit Sound Conservancy will also join us to speak about the importance of Detroit’s sonic heritage and innovative models for its preservation.  





Bonus Points!
Inside the museum, the immersive design and typography exhibit, House Industries: A Type of Learning will be open for viewing. This exhibit is sure to be a hit with the Maker community, and admission is free with a Maker Faire ticket. Guests of House Industries will hold special programming inside this exhibit over the weekend.

On Saturday, Aaron Draplin of Draplin Design Co. and the popular Field Notes Brand “will take guests on a spirited walk through a wild array of projects and products—both big and small—from the front lines of graphic design.” Demonstrations at: 11-11:30am, 1:30-2pm, 4:30-5pm.

On Sunday, Jenny Hart of Sublime Stitching encourages guests to stop by and pick up an embroidery hoop. Jenny will lead guests through the process of stitching House Industries fonts during her 30-minute embroidery sessions. Demonstrations at: 11-11:30am, 1:30-2pm, 4:30-5pm. 

art, technology, music, making, events, Maker Faire Detroit