Wendell Scott, NASCAR’s first full-time Black driver, used this 1966 Ford Galaxie, currently on exhibit in Henry Ford Museum of American Innovation, during the 1967–68 seasons. (Vehicle on loan courtesy of Hajek Motorsports. Photo credit: Wes Duenkel Motorsports Photography.)
Stock car racing is a difficult business. Budgets and schedules are tight, travel is grueling, and competition is intense. Imagine facing all of these obstacles together with the insidious challenge of racism. Wendell Scott, the first African American driver to compete full-time in NASCAR’s top-level Cup Series, overcame all of this and more in his winning and inspiring career.
Portrait of Wendell Scott from the February 1968 Daytona 500 program. / THF146968
Born in Danville, Virginia, in 1921, Scott served in the motor pool during World War II, developing skills as a mechanic that would serve him well throughout his motorsport career. He started racing in 1947, quickly earning wins on local stock car tracks. Intrigued by the new National Association for Stock Car Auto Racing (NASCAR), formed in 1948, Scott traveled to several NASCAR-sanctioned events intent on competing. But each time, officials turned him away, stating that Black drivers weren’t allowed.
Undaunted, Scott continued to sharpen his skills in other stock car series. He endured slurs and taunts from crowds, and harassment on and off the track from other drivers, but he persevered. Of necessity, Scott was his own driver, mechanic, and team owner. Gradually, some white drivers came to respect Scott’s abilities and dedication to the sport. Through persistence and endurance, Scott obtained a NASCAR competition license and made his Cup Series debut in 1961. He started in 23 races and earned five top-five finishes in his inaugural season. On December 1, 1963, with his victory in a 100-mile race at Speedway Park in Jacksonville, Florida, Wendell Scott became the first Black driver to win a Cup Series event.
Wendell Scott on the track—in a 1965 Ford Galaxie—in 1966. / THF146962
But that win did not come easy—even after the checkered flag fell. The track was rough, many drivers made multiple pit stops, and no one was sure just how many laps some cars had completed, or who truly had the lead. Initially, driver Buck Baker was credited with the victory. Baker went to Victory Lane, posed for photos, addressed the press, and headed home. Wendell Scott was certain that he had won and, as was his right, immediately requested a formal review. After two hours, officials determined that Scott was, in fact, the true winner. Scott received the $1,000 cash prize, but by that time the ceremony, the trophy, and the press were long gone. (The Jacksonville Stock Car Racing Hall of Fame presented Scott’s widow and children with a replica of the missing trophy in 2010—nearly 50 years later.)
Throughout his career, Scott never had the support of a major sponsor. He stretched his limited dollars by using second-hand cars and equipment. During the 1967–68 seasons, he ran a 1966 Ford Galaxie he acquired from the Holman-Moody racing team. That Galaxie was one of 18 delivered from Ford Motor Company to Holman-Moody for the 1965–66 NASCAR seasons. During the 1966 season, Cale Yarborough piloted the Galaxie under #27. Scott campaigned the car under his own #34, notably driving it at the 1968 Daytona 500 where he finished seventeenth.
Cale Yarborough at the wheel of the 1966 Ford Galaxie at that year’s Daytona 500. / THF146964
Wendell Scott’s Cup Series career spanned 13 years. He made 495 starts and earned 147 top-ten finishes. He might have raced longer if not for a serious crash at Talladega Superspeedway in 1973. Scott’s injuries put him in the hospital for several weeks and persuaded him to retire from competitive driving. Scott passed away from cancer in 1990, but not before seeing his life story inspire the 1977 Richard Pryor film Greased Lightning.
Scott’s 1966 Ford Galaxie is on loan to The Henry Ford courtesy of Hajek Motorsports, which previously loaned the car to the NASCAR Hall of Fame in Charlotte, North Carolina. We are proud to exhibit it, and to share the story of a pioneering driver who overcame almost every conceivable challenge in his hall-of-fame career.
Matt Anderson is Curator of Transportation at The Henry Ford.
A pattern of Black activism exists, a pattern evident in the work of individuals who dedicate themselves to improving the health and wellbeing of others. These individuals may best be described as “food soldiers.” They arm themselves with evidence from agricultural and domestic science. They build their defenses one market garden at a time. They ally with grassroots activists, philanthropists, and policy makers who support their cause. Past action informs them, and they in turn inspire others to use their knowledge to build a better nation.
June Sears, Rosemary Dishman, and Dorothy Ford Discussing Women's Nutrition, May 1970. / THF620081
Food is one of life’s necessities (along with clothing and shelter). Centuries of legal precedent confirmed the need for employers to provide a food allowance (a ration), as well as clothing and shelter, to “bound” employees. For example, a master craftsman had to provide life’s necessities to an indentured servant, contracted to work for him for seven years, or a landowner was legally required (though adherence and enforcement varied) to provide food, clothing, and shelter to an enslaved person, bound to labor for life. This legal obligation changed after the Civil War with the coming of freedom.
Landowner R.J. Hart scratched out the clause in a contract that obligated him to furnish “healthy and substantial rations” to a freedman in 1868. Hart instead furnished laborer Henry Mathew housing (“quarters”) and fuel, a mule, and 35 acres of land. In exchange, Mr. Mathew agreed to cultivate the acreage, to fix fencing, and to accept a one-third share of the crop after harvest. The contract did not specify what Mr. Mathew could or should grow, but cotton dominated agriculture in the part of Georgia where he lived and farmed after the Civil War.
Cotton is King, Plantation Scene, Georgia, 1895 / THF278900
This new agricultural labor system—sharecropping—took hold across the cotton South. As the number of people laboring for a share of the crops increased, those laborers’ access to healthy foods decreased. Instead of gardening or raising livestock, sharecroppers had to concentrate on cash-crop production—either cotton or more localized specialty crops such as sugar cane, rice, or tobacco. Anything they grew for themselves on their landlord’s property went first to the landlord.
Postcard, "Weighing Cotton in the South," 1924 /THF8577
With no incentive or opportunity to garden, sharecroppers had few options but to buy groceries on credit from local merchants, who often were also the landowners. A failed crop left sharecroppers even more indebted, impoverished, and malnourished. This had lasting consequences for all, but race discrimination further disadvantaged Black Southerners, as sociologist Stewart Tolnay documented in The Bottom Rung: African American Family Life on Southern Farms (1999).
As food insecurity increased across the South, educators added agricultural and domestic science to classroom instruction. Many schools, especially land-grant colleges, gained distinction because of this practical instruction. Racism, however, limited Black students’ access to education. Administrators secured private funding to deliver similar content to Black students at private institutes and at a growing number of public teacher-training schools across the South.
Microscope Used by George Washington Carver, circa 1900, when he taught agricultural science at Tuskegee Normal and Industrial Institute, as it was known at the time. / THF163071
Lessons in domestic science aligned with agricultural science most obviously in courses in market gardening. A pamphlet, Everyday Life at Hampton Institute, published around 1907, featured students cultivating, harvesting, and marketing fresh fruits and vegetables. Female students also processed and preserved these foods in domestic science classes. Graduates of these programs stood at the ready to share nutrition lessons. Many, however, criticized this training as doing too little to challenge inequity.
Sixth Street Market, Richmond, Va., 1908-1909 / THF278870
Nature Study and Children's Gardens, circa 1910, page 6 / THF213304
Opportunity increased as the canning industry offered new opportunities for farm families to produce perishable fruits and vegetables for shipment to processors, as well as for home use. Black experts in agriculture and domestic science encouraged Black landowning farm families that could afford the canning equipment to embrace this opportunity. These families also had some local influence and could encourage broader community investment in new market opportunities, including construction of community canning centers and purchase of canning equipment to use in them.
The Canning and Preserving of Fruits and Vegetables in the Home, 1912 / THF288039
Nutritionists who worked with Black land-owning farm families reached only about 20 percent of the total population of Black farmers in the South. Meeting the needs of the remaining 80 percent required work with churches, clubs, and other organizations. National Health Week, a program of the National Negro Business League, began in 1915 to improve health and sanitation. This nation-wide effort put the spotlight on need and increased opportunities for Black professionals to coordinate public aid that benefitted families and communities.
Nutritionists advocated for maternal health. This studio portrait features a woman with two children, circa 1920, all apparently in good health./ THF304686
New employment opportunities for nutritionists became available during the mid-1910s. Each Southern state created a “Negro” Division within its Agricultural Extension Service, a cooperative venture between the national government’s U.S. Department of Agriculture and each state’s public land-grant institution. Many hired Black women trained at historically Black colleges across the South. They then went on the road as home demonstration agents, sharing the latest information on nutrition and food preservation.
Woman driving Chevrolet touring car, circa 1930. Note that the driver of this car is unidentified, but she represents the independence that professional Black women needed to do their jobs, which required travel to clients and work-related meetings. / THF91594
Class identity affected tactics. Black nutritionists were members of the Black middle class. They shared their wellness messages with other professional women through “Colored” women’s club meetings, teacher conferences, and farmer institutes.
Home economics teachers and home demonstration agents worked as public servants. Some supervisors advised them to avoid partisanship and activist organizations, which could prove difficult. For example, the National Association for the Advancement of Colored People (NAACP), most noted for attacking inequity through legal challenges, first hosted Baby Contests in 1924. These contests had double meanings. For nutritionists, healthy babies illustrated their wellness message. Yet, “Better Baby” contests had a longer history as tools used by eugenicists to illustrate their race theory of white supremacy. The most impoverished and malnourished often benefitted least from these middle-class pursuits.
Button, National Association for the Advancement of Colored People, 1948 / THF1605
Nutrition became increasingly important as science linked vitamins and minerals to good health. While many knew that poor diets could stunt growth rates and negatively affect reproductive health, during the 1920s and 1930s medical science confirmed vitamins and minerals as cures for some diseases that affected children and adults living in poverty. This launched a virtual revolution in food processing as manufacturers began adding iodine to salt to prevent goiters, adding Vitamin D to milk to prevent rickets, and adding Vitamin B3 to flour, breads, and cereals to prevent pellagra.
"Blue Boy Sparkle" Milk Bottle, 1934-1955 / THF169283
It was immediately obvious that these cures could help all Americans. The American Medical Association’s Committee on Foods called for fortifying milk, flour, and bread. The National Research Council first issued its “Recommended Dietary Allowances” in 1941. Information sharing increased during World War II as new wartime agencies reiterated the benefits of enriched foods.
World War II Poster, "Enrichment is Increasing; Cereals in the Nutrition Program," 1942 / THF81900
Black nutritionists played a significant role in this work for many reasons. They understood that enriched foods could address the needs of Black Americans struggling with health concerns. They knew that poverty and unequal access to information could slow adoption among residents in impoverished rural Black communities. Black women trained in domestic science or home economics also understood how racism affected health care by reducing opportunities for professional training and by segregating care into underfunded and underequipped doctor’s offices, clinics, and hospitals. That segregated system further contributed to ill health by adding to the stress level of individuals living in an unequal system.
Mobilization during World War II offered additional opportunities for Black nutritionists. The program for the 1942 Southern Negro Youth Conference at Tuskegee Institute addressed “concrete problems which the war has thrust in the forefront of American life.” Of the conference’s four organizing principles, two spoke directly to the aims of food soldiers: "How can Negro youth on the farms contribute more to the nation’s war production effort?” and “How can we strengthen the foundations of democracy by improving the status of Negro youth in the fields of: health and housing; education and recreation; race relations; citizenship?”
Program for the 5th All -Southern Negro Youth Conference, "Negro Youth Fighting for America," 1942 / THF99161
Extending the Reach
Food soldiers knew that the poorest suffered the most from malnutrition, but times of need tended to result in the most proactive legislation. For example, high unemployment during the Great Depression led to increased public aid. The Works Progress Administration (WPA) built new schools with cafeterias and employed dieticians to establish school lunch programs. Impoverished families also had access to food stamps to offset high food prices for the first time in 1939 through a New Deal program administered by the U.S. Department of Agriculture.
Elizabeth Brogdon, Dietitian at George Washington Carver School, Richmond Hill, Georgia, circa 1947 / THF135669
Elizabeth Speirs Brogdon (1915–2008) opened school lunchrooms under the auspices of the WPA in 19 Georgia counties for six years. She qualified for her position with a B.S. in home economics from Georgia State College for Women, the state’s teacher’s college, and graduate coursework in home economics at the University of Georgia (which did not officially admit women until after she was born).
While Mrs. Brogdon could complete advanced dietetics coursework in her home state, Black women in Georgia had few options. The Georgia State Industrial College for Colored Youth, designated as Georgia’s Black land-grant school at the time, did not admit women as campus residents until 1921, and did not offer four-year degrees until 1928. Black women seeking advanced degrees in Home Economics earned them at Northern universities.
Flemmie Pansy Kittrell (1904–1980), a native of North Carolina and graduate of Virginia’s Hampton Institute, became the first Black woman to hold a PhD in nutrition (1938) from Cornell University. Her dissertation, “A Study on Negro Infant Feeding Practices in a Selected Community of North Carolina,” indicated the contribution that research by Black women could have made, if recognized as valid and vital.
Increased knowledge of the role of nutrition in children’s health informed Congress’s approval of the National School Lunch Program in 1946. In addition to this proactive legislation, some schools, including the school in Richmond Hill, Georgia, where dietitian Elizabeth Brogdon worked, continued the tradition of children’s gardens to ensure a fresh vegetable supply.
Child in a School Vegetable Garden, Richmond Hill, Georgia, circa 1940 / THF288200
The pace of reform increased with the arrival of television. The new medium raised the conscience of the nation by broadcasting violent suppression of peaceful Civil Rights demonstrations. This coverage coincided with increased study of the debilitating effects of poverty in the United States. Michael Harrington’s book The Other America (1962) increased support for national action to address inequity, including public health. President Lyndon Baines Johnson’s “War on Poverty” became a catalyst for community action, action that Kenneth Bancroft Clark analyzed in A Relevant War Against Poverty (1969).
Michigan examples indicate how agricultural policy expanded public aid during the 1960s. President Johnson’s War on Poverty expanded public programs. This included a new Food Stamp Program in 1964, a recommitment to school lunch programs, and new nutrition education programs, all administered through the U.S. Department of Agriculture.
Nutritionists, including June L. Sears, played a central role in implementing this work.
“June Sears, Rosemary Dishman, and Dorothy Ford Discussing Women's Nutrition,” May 1970. Rosemary Dishman served as a program aide and Dorothy Ford as supervising aide for Michigan’s Expanded Nutrition Program. / THF620081
Mrs. Sears earned her bachelor’s and master’s degrees from Wayne State University in Detroit and taught home economics before becoming the “Family Living Agent” in the Cooperative Extension Service of Michigan State University (Michigan’s land-grant university). In that capacity, she, along with Rosemary Dishman and Dorothy Ford, worked with low-income families in two metropolitan Detroit counties (Wayne and Oakland), educating them about nutrition and meal planning. The USDA’s Expanded Food and Nutrition Education Program (EFNEP), funded in 1969, sustained this work.
Detroit Mayor Coleman Young explained in February 1975 that as many as 200,000 of his city’s 1.5 million citizens were undernourished. This extreme need existed despite efforts to address food insecurity, documented as an issue that mobilized protestors during the violent summer of 1967. Then, investigations by Detroit-based Focus: HOPE, a community advocacy organization, confirmed that food was more expensive for lower-income Detroiters than for some wealthier suburbanites, a condition now described as a “food desert.”
“Depression's Harsh Impact at the Focus: HOPE Food Prescription Center in Detroit” Photograph, March 1975 / THF620068
Focus: HOPE staff opened a “Food Prescription Center,” stocked with USDA commodities that included enriched farina wheat cereal, canned meats, and other supplements.
Commodity packaging has changed, as has farm policy over the years, but nutrition remains foundational to human health and well-being, and private and public partnerships remain essential to meeting need. The work continues with organizations such as Diversify Dietetics, Inc., which exists “to increase the racial and ethnic diversity in the field of nutrition.”
Food & Freedom
While nutritionists worked with schools, cooperative demonstration programs, and public service organizations, another brigade of food soldiers linked farming to full citizenship.
Mississippi activist Fannie Lou Hamer built her freedom struggle around land ownership and family farming. She founded Freedom Farms Cooperative to provide land to displaced sharecroppers, where they could grow crops and livestock and build self-esteem.
June Sears, Rosemary Dishman, and Dorothy Ford Discussing Women's Nutrition, May 1970 / THF620081
A food soldier is a person who fights for something many of us take for granted: widespread, consistent access to good nutrition. George Washington Carver can be described in this way and is familiar to us at The Henry Ford for his work with the peanut—and his friendship with our founder. Carver’s impact went deeper, including dozens of agricultural pamphlets designed to convey scientific farming methods to rural Black Americans. Food Soldiers: Nutrition and Race Activism, a new pop-up exhibit in Henry Ford Museum of American Innovation, looks at these pamphlets as a starting point for a topic with a consequential history in the 20th and 21st centuries. From our partners at Focus:HOPE to our Entrepreneur in Residence, Melvin Parson, this exhibit celebrates those who have made it their life’s work to ensure that everyone has the ability to meet this most basic of necessities.
Food Soldiers connects with Black History Month (February) as well as Women’s History Month and Nutrition Month (March). The exhibit is an on-site component to a larger initiative that includes digital and virtual elements. Debra Reid, Curator of Agriculture and the Environment, will build upon the themes in her blog post Healthy Food to Build Healthy Communities with one on Food Soldiers in coming weeks. You can also look forward to a live Twitter chat on the topic this month.
Food Soldiers is located near the 1930s kitchen in the museum and will be on view through March 31.
We are happy to announce that we have just published the January–May 2021 digital-only issue of The Henry Ford Magazine: The Connecting with Community Issue. The entire magazine is embedded below, or if the embed doesn’t work for you, it’s available on the digital magazine platform Issuu.
We’ve also provided an annotated contents list below to help you jump straight to the articles you might be most interested in.
For nearly 20 years, The Henry Ford has sought to provide safe, unique, and engaging experiences for our members and guests on the autism spectrum and their families. It has been a long journey, with a slow start and a positive twist during a worldwide pandemic in 2020, an otherwise extremely challenging year. We are pleased to share with you a brief history of our efforts and an exciting announcement about opportunities for future visits to The Henry Ford.
Early efforts at specialized programming began in 2000 with a partnership event with the Autism Society of Michigan during one of our first Day Out With Thomas events and later with safety trainings led by the Autism Alliance of Michigan (AAoM). Guest-facing staff and security personnel were trained on the impacts of autism spectrum disorder and sensory processing disorder (ASD/SPD) and given basic instruction on how to interact with caregivers and assist in keeping these guests safe while visiting. The focus was on improving service and engagement for guests with ASD/SPD who were already visiting, not necessarily on drawing more families and guests with ASD/SPD to our venues and programs.
Sensory-friendly entrance sign in Henry Ford Museum of American Innovation.
By 2015, our desire to serve more guests with disabilities had evolved into concrete initiatives and plans with the addition of Caroline Braden, now our full-time accessibility specialist on the Guest Services Team. Caroline's background in museums and accessibility programming allowed us to build and deliver a broad range of services, programs and accommodations designed for guests with disabilities, both on-site and online. I personally have had the privilege of working with Caroline and many outstanding partners and colleagues who have contributed to the growth of accessibility programming over the years. Additionally, this work has been a personal passion, as my youngest child has been diagnosed with ASD.
At The Henry Ford, our current sensory-friendly programming began in 2016. Since then, we have had at least three or four sensory-friendly events a year. These events have included such offerings as pre-visit materials (i.e., social narratives), sensory-friendly maps, noise-canceling headphones and earplugs, quiet zones, and turning loud sounds down or off. We have also offered exclusive access times to some of our exhibits and events, such as our Hallowe'en in Greenfield Village event—one of our most popular sensory-friendly events of the past few years.
Sensory-friendly entrance sign at Hallowe'en in Greenfield Village.
Which brings us to our exciting news and the most positive twist in this story—a substantial grant that The Henry Ford received this past fall from the Institute of Museum and Library Services (IMLS). This grant will enable us to significantly expand our current sensory-friendly programming to provide access to over 18,000 guests with ASD/SPD and their families within the funding period of three years.
To do this, The Henry Ford will increase the number of sensory-friendly events to 13–15 a year, including more access and accommodations for our special annual events. We will also develop and launch a new program for teens and young adults with ASD/SPD that will include activities aimed at social skill-building and networking. This programming will include not only the successful access and accommodations we have provided in the past but free admission as well, removing any unique economic and/or social barriers.
As an additional component of the grant, we are developing new training for staff in partnership with AAoM. This training, combined with the yearly safety training from AAoM, will be designed to broaden awareness and develop programmatic and service skills around the unique needs of those with ASD/SPD.
The timing of this grant during the COVID-19 pandemic has made our delivery of sensory-friendly programming more complex. As safety is our number one priority, The Henry Ford is operating at 25% of normal venue capacities, and some venues and programming are not available at all. IMLS, however, has been extremely flexible in allowing us to modify our on-site programming and move certain aspects to virtual programming. For updates on virtual opportunities and onsite events in 2021, continue to follow The Henry Ford’s social channels and website.
Amy Louise Liedel of The Henry Ford receives AAoM’s Seal of Approval from AAoM President & CEO Colleen Allen.
We are also proud to have recently received AAoM’s Seal of Approval endorsement. The endorsement is given by AAoM to businesses and organizations in Michigan who demonstrate a conscious effort to accommodate and include individuals with autism in community activities that all families enjoy.
We look forward to continuing to expand our sensory-friendly offerings and hope to see you soon at The Henry Ford.
Amy Louise Liedel is Senior Director of Guest Operations at The Henry Ford.
Another group of garments from The Henry Ford’s rich collection of clothing and accessories makes its debut in “What We Wore” in Henry Ford Museum of American Innovation.
Who knew that a company that made toilet tissue and paper towels would start a fashion sensation?
In April 1966, the Scott Paper Company launched a promotion for its new line of colorful paper products. Along with two proofs of purchase and $1.25 for shipping, customers could redeem a coupon for a paper dress, choosing from a red paisley bandana pattern or a black-and-white op art print.
The media took immediate notice. So did the public. Scott’s “Paper Caper” dresses became a surprise hit. Soon fashion enthusiasts were wearing not only Scott’s dresses, but paper apparel created by other manufacturers and designers who quickly joined in the trend.
The 1960s was an era of exploration and pushing boundaries. It was the space age--people envisioned an exciting future where everything was conveniently automated. New materials and disposability were in.
Paper apparel promised convenience--you could simply discard it after one wearing. Altering the hemline was a snap--all it took was a pair of scissors and a steady hand. A tear? You could do a quick repair with sticky tape.
The A-line shape and trendy prints of the paper dress fit perfectly with the youthful “Mod” look and aesthetic sensibilities of the 1960s. You could be up-to-the-minute at little cost--clothing could be quickly and cheaply replaced as trends shifted. There was a paper dress for every budget--from those on the shelves of mass-market retailer J.C. Penney to the chic creations carried by Manhattan boutiques.
People bought over a million paper garments between 1966 and 1968. Some envisioned throwaway clothing as the wave of the future. Yet, by early 1968, the craze was beginning to cool. Paper clothing was not really practical or comfortable for everyday use. And the hippie movement--with its back-to-nature values and strong anti-pollution message--was changing public opinion. What had seemed hip and modern now seemed frivolous and wasteful.
A bit of novelty in an era of experimentation, the paper dress fad was fun while it lasted.
When the Scott Paper Company created the first paper dress in 1966, they intended it as a promotional gimmick to help sell their products. But their “Paper Caper” dresses--a paisley bandana design or an Op art print--swiftly and unexpectedly caught on with the public. The publicity the dresses brought Scott far exceeded the company’s expectations. By the end of the year they received nearly a half million orders for dresses they sold at near cost.
The company made little money from sales of the dresses--but that wasn’t the point. Inadvertent fashion innovators, company executives had no intention of continuing the paper dress venture in 1967, leaving the market to eager entrepreneurs.
Scott’s “Paper Caper” black and white Op art dress (geometric abstract art that uses optical illusion) appeared in Life Magazine in April 1966. / THF610489
“Waste Basket Boutique”
Paper Jumpsuit by Waste Basket Boutique by Mars of Asheville, 1966-1968. / THF185294(Gift of the American Textile History Museum. Given to ATHM by Cathy Weller.)
The Scott company’s success started a trend for disposable fashion--so other companies quickly jumped in. Mars of Asheville, a hosiery company, launched a paper fashion line in June 1966 under the label, Waste Basket Boutique. They sold colorful printed-paper dresses and other garments for adults and children in a variety of strap, neckline and sleeve styles, as well as “space age” foil paper clothing. In September, Mars debuted plain white dresses that came with watercolor paint sets for “doing your own thing.” Pop artist Andy Warhol painted one to promote the new line.
Mars of Asheville became the leading manufacturer of disposable fashion, producing over 80,000 garments each week at its height.
Designers embraced the trend, creating unique disposable couture for a wealthier crowd. Tzaims Luksus designed these hand-painted $1000 balls gowns for an October 1966 fundraiser at the Wadsworth Atheneum in Hartford, Connecticut. Life Magazine, November 1966. / THF610492
Walking Ads/Walking Art
Campbell’s “Souper” Dress, 1967. / THF185289 (Given in Memory of Thelma D. Nykanen)
The advertising potential of these wearable “billboards” was huge. With coupons clipped from magazines, women could buy dresses from a variety of companies, including Green Giant vegetables, Butterfinger candy bars, and Breck hair care products. While some companies offered motifs that reflected their products, others followed fashion with flower power, paisley, or geometric designs.
In Spring 1967, the Campbell Soup Company produced what became the most famous paper garment of the era--this dress with its repeating soup can image. The dress not only advertised Campbell’s products--it also cleverly referenced Pop artist Andy Warhol’s iconic early 1960s depictions of the Campbell’s soup can that elevated this ordinary object to the status of art.
In 1968, the Mennen Company, makers of Baby Magic infant care products, offered women stylish paper maternity and party dresses “fashion-approved” by designer Oleg Cassini. / THF146023
Disposable Dresses Go Political
George Romney presidential primary campaign dress, 1968 / THF185284
Bumper stickers, buttons, and brochures--those were the standard things that political campaigns were made of in the 1960s. Beyond “standards,” campaigns also latch onto things that are hot at the time—and during the 1968 presidential campaign, that meant paper dresses. Democratic candidate Robert Kennedy and Republicans Richard Nixon, Nelson Rockefeller, and George Romney all had versions.
This George Romney campaign dress may have been “hip,” but it didn’t do the trick for him--Romney’s bid for the nomination was unsuccessful. Nelson Rockefeller’s too.
George Romney bumper sticker and campaign buttons, 1968. / THF146376, THF8545 (Buttons gift of Mr. & Mrs. Charles W. Kurth II)
When You Care Enough to WEAR the Very Best
Hallmark Cards, Inc. paper party dresses, “Flower Fantasy” and “Holly,” 1967. / THF185309 (Gift of the American Textile History Museum. Given to ATHM by Diane K. Sanborn), THF185307 (Gift of the American Textile History Museum. Given to ATHM by Jane Crutchfield)
In the spring of 1967, the Hallmark company embraced the disposable clothing trend, marketing a complete party kit that included a printed A-line shift and matching cups, plates, placemats, napkins, and invitations. While matched sets of disposable tableware had been around for decades, a matching paper dress was a new idea.
In this era of informal entertaining, festive paper tableware (and paper fashion) made hosting parties more convenient and cleanup easier. After guests left, the hostess could simply toss everything into the trash--rather than into the dishwasher and washing machine.
With Hallmark products, a hostess could have every element of her party perfectly matched--including her “swinging new paper party dress,” 1967. / THF146021
Jeanine Head Miller is Curator of Domestic Life at The Henry Ford.
From the kitchens of Greenfield Village to yours at home, this year’s collection of Holiday Nights recipes are inspired by our own historic recipe bank. Try our 2020 recipes and then dig deeper into our online collection of historic recipes. Thanks to our supporting partners at Meijer for making this year’s recipe collection possible.
Card and text versions of the recipes follow, or access a high-res PDF, suitable for printing, of all four recipe cards here.
(Please Note: These recipes are taken from original historical resources and contain spellings and references that will be unfamiliar to today’s cooks. These were retained for accuracy and are explained where possible.)
Weigh out a pound of sugar, three-quarters pound butter, stir them to a cream, then add three beaten eggs, a grated nutmeg, a spoonful of extract of lemon and a pint of flour; dissolve a teaspoonful of saleratus [baking powder] in a teacup of milk, strain and mix it with half a teacup of cider and stir it into the cookies; then add flour to make them sufficiently stiff to roll out. Bake them as soon as cut into cakes in a quick oven [375-400º F] till light brown.
May Perrin Goff, Detroit Free Press Cook Book (The Household and Ladies Cyclopeadia), p. 43.
2 cups sugar 1 cup sweet milk ½ cup butter 3 cups Five Roses flour 3 teaspoons baking powder 5 eggs (whites)
Mix and beat well. Bake in deep square tin. Cut in 2 inch squares. Remove outside. Frost on all sides, then roll in freshly grated cocoanut.
Confectioner’s Frosting: Two tablespoons boiling water or cream and a little flavoring essence of vanilla, lemon, or almond. Add enough confectioner’s sugar to the liquid to make of right consistency to spread.
Lake of the Woods Milling Company Limited, The Five Roses Cook Book, 1915, p. 86, 121.
Take five half pints of thick cream, half a pint of Rhenish wine, half a pint of sack, and the juice of two large Seville oranges, grate in just the yellow rind of three lemons, and a pound of double-refined sugar well beat and sifted; mix all together with a spoonful of orange-flower water; beat it well together with a whisk half an hour, then with a spoon take it off, and lay it on a sieve to drain, then fill your glasses: these will keep about a week, and are better made the day before. The best way to whip syllabub is, have a fine large chocolate-mill, which you must keep on purpose, and a large deep bowl to mill them in: it is both quicker done, and the froth stronger; for the thin that is left at the bottom, have ready some calf’s-foot jelly boiled and clarified, there must be nothing but the calf’s-foot boiled to a hard jelly; when cold take off the fat, clear it with the whites of eggs, run it through a flannel bag, and mix it with the clear which you saved of the syllabubs; sweeten it to your palate, and give it a boil, then pour it into basins, or what you please: when cold, turn it out, and it is a fine flummery.
Hannah Glasse, The Art of Cookery Made Plain and Easy, 1796, p. 179-80.
One and a half pounds of wheat flour, quarter of a pound of butter, one pint of molasses, one pint of brown sugar, ten eggs, ginger to the taste, one teaspoonful of pearlash [1/2 tsp. baking soda] dissolved in warm water; stir all together, and bake in pans or patties. Currants and raisins may be added.
Sarah Rutledge, The Carolina Housewife, 1847, p. 198.
Christmas tree in the Wright Home during Holiday Nights in Greenfield Village. (Photo courtesy Jim Johnson)
During Holiday Nights in Greenfield Village, we really enjoy showing how Americans would have celebrated Christmas in the 19th century. In almost all the houses, we use historical primary sources to try to glean out descriptions of what people may have done—but we have almost no concrete visual evidence. However, one huge exception is the Wright Home, the family home of Wilbur and Orville Wright.
We know from various sources that in 1900 there was a big homecoming in Dayton, Ohio. Reuchlin Wright, one of Wilbur and Orville’s older brothers, was returning home from living apart for a very long time, slightly estranged. In celebration, the family decided to put up their first Christmas tree. Wilbur and Orville, who were amateur photographers but probably as good as any professional of the time, documented some of that process.
Within the last decade, we have been able to access a very high-resolution image of the Wright family Christmas tree image from the Library of Congress, and the details just leapt out at us. This photograph, which we know was taken in 1900, documents exactly how the Wright Brothers designed and put up their Christmas tree. We examined all the minutiae in the photo and have attempted to recreate this tree as exactly as possible.
Wright Home Parlor Decorated for Christmas, Original Site, Dayton, Ohio, circa 1900 / THF119489
The toys, the various ornaments—it's all in line with what's typical in the time period. So if you look at the tree in the Wright Home, you’ll see it lit with candles—this is not an electrified house yet in 1900. There's a variety of ornaments designed to hold candies and similar things. It has strung popcorn, which would have been homemade, but it also has store-bought German tinsel garland, glass ornaments (either from Poland or Germany), and all kinds of additional decorations that may have been saved from year to year. There's a homemade star on top that has tinsel tails coming off it.
For many years, we just had a low-resolution, fuzzy photograph of the tree, and we reproduced things as faithfully as we could—for example, what appeared to be a paper scrap-art angel. The first glimpse of the high-resolution photograph absolutely flabbergasted us, because front-and-center on the tree is a little scrap-art of a screaming, crying baby. It must have been some sort of inside joke within the family. We were able to reproduce it exactly as it would have looked on the tree.
The screaming baby scrap-art on the Wright Home Christmas tree, both in the original photo and during Holiday Nights in Greenfield Village.
In keeping with tradition, the tree is also covered with gifts for different members of the family. It seems that the adult gifts were hung unwrapped on the tree, whereas many of the children's things were either wrapped or just placed under the tree, based on the photograph. For example, on the tree, we see a pair of what are known as Scotch gloves—you would have found examples of these in Sears catalogues of the early 1900s. There's also a fur scarf, toy trumpets, and even a change purse, all hung on the tree.
Scotch gloves hanging on the Wright Home Christmas tree, both in the original photo and during Holiday Nights in Greenfield Village.
Beneath the tree, the arrangement of toys and gifts is quite fun. There’s a pair of roller skates, a little toy train, tea sets, furniture sets, and all kinds of different things geared specifically toward all the Wright nieces and nephews who would have come to visit on that Christmas morning.
There's also a wonderful set of photographs associated with the tree after Christmas. For example, there’s one of Bertha Wright, one of Reuchlin’s middle daughters, in the next room over, sitting playing with her toys. She's clearly been interrupted in her play, and you can see that in the expression on her face: “Okay, let's get this over with.”
Bertha Wright, Age Five, Niece of the Wright Brothers, Daughter of Reuchlin Wright, circa 1900 / THF243319
There are also photos outside the house, featuring the sleigh (which is prominent under the tree in the high-res photograph, stacked with books). Behind them in all these photographs is a little fir tree—the tree that was inside the house for Christmas has now been placed out there and propped up in the corner, probably for the winter season.
Milton, Leontine, and Ivonette Wright at Wright Home, Dayton, Ohio, circa 1900 / THF243321
During Holiday Nights in Greenfield Village, we have a wonderful large high-resolution blow-up of the tree photograph set up in the Wright Home for our guests to compare-and-contrast with the recreated tree in the corner. Be sure to stop by the Wright Home to see it on your next Holiday Nights visit!
The original historic photo of the Wright family Christmas tree, displayed in the Wright Home during Holiday Nights in Greenfield Village. (Photo courtesy Brian James Egen)
This post was adapted from the transcript of a video featuring Jim Johnson, Director of Greenfield Village, by Ellice Engdahl, Digital Collections & Content Manager at The Henry Ford.
The Henry Ford has long explored creative ways to share our world-renowned collections and provide our guests and visitors with exciting new ways to interact with them. Earlier this year, we launched a new virtual experience that we created in partnership withSaganworks, a technology startup from Ann Arbor, Michigan.
What we created is a Sagan: a virtual room capable of storing content in a variety of file formats, and experienced like a virtual gallery. The Henry Ford curated this Sagan to highlight some of the work the museum has done under the auspices of the William Davidson Foundation Initiative for Entrepreneurship, which focuses on providing resources and encouragement for the entrepreneurs of today and tomorrow. Our Sagan highlights entrepreneurial stories and collections, displaying a sampling of objects we’ve digitized and content we’ve created, all in one place.
As a startup, Saganworks is continuously adapting and evolving its product, and we are happy to announce that we now have the ability to embed our Sagan right here within our blog for you to interact with. (Though please note that this is best experienced on desktop—to experience the Sagan on your phone, you’ll be prompted to download the Saganworks app.) Continue Reading
Arriving at the holiday season in true 2020 fashion, the Museum experience will be different this year. Santa is focusing his time at The Henry Ford on the physically distant experience at Holiday Nights in Greenfield Village. We will miss seeing the joy of personal visits at Santa’s Arctic Landing and the exploration at seasonal hands-on opportunities. While we regret our inability to offer these programs to guests, there are still many festive offerings in the Museum between November 21st and January 3rd.
A towering 25’ Christmas tree as the centerpiece of the Plaza.
Historic dollhouses decorated for the season. Look for three Marvel characters inviting themselves to these miniature vignettes!
Della Robbia (Colonial Revival decorative items using fruit and foliage) on the façade of the Museum and within the Clocktower.
Our model train layout is once again decorated with festive lights and holiday happenings.
The Michigan LEGO Users Group (MichLUG) has brought us yet another knockout layout. While we usually ask them for a Detroit cityscape, this year they approached us with the idea of also adding Hogwarts. Why not?
Though the Years with Hallmark: Holiday Ornamentsis back with 136 ornaments in a new location. Look for this sampling of our enormous collection of Hallmark ornaments in the awards alcove in the Promenade, between the Museum Store and the Clocktower.